In today’s fast-paced digital world, a brand marketing video is no longer a luxury—it’s a necessity. If you want to stay competitive, create emotional connections, and clearly communicate your brand’s values, a well-produced brand video can be one of your most powerful assets. The timing of this investment, however, can make the difference between a video that just looks good and one that actually drives real results. So, when is the right time to hit “record” on your brand story? Let’s explore.