Consumer Goods – Market Research by BDB
                     Consumer Goods – Market 
Research by BDB India
BDB India is the leading global firm for consumer goods market research.  
We have a team of best market researchers, business analysts and business 
consultants.  We develop time bound strategic roadmaps for our clients.
Contact No.-+91-20-68680700                                              Website- https://bdbipl.com/
Consumer Goods – Market 
Research
 Identifying and studying the preferences, attitude and behavior of 
consumers in a competitive economy is the prime objective of 
BDB’s Consumer Goods Market Research. White Goods, Brown 
Goods, Kitchen Equipment, Building Management Products & 
Services, Air-conditioning Equipment, Consumer Durables, Home 
Decorating & Architectural Products, Interior Designing Products, 
Stationary Products and Personal Healthcare Products are the 
main areas of the research and studies (Qualitative and 
Quantitative).
Contact No.-+91-20-68680700                                Website- 
https://bdbipl.com/
BDB’s greatest strength’s
 Studies dealing with trends in the domestic appliances market, 
understanding the consumer expectations and buying behaviour 
are BDB’s greatest strengths.
 BDB’s wide range of experience in consumer durables includes 
carrying out strategy consulting assignments in the field of 
refrigerators, washers, fans, car air purifiers and air conditioners, 
window and split air conditioners, ventilation products, products 
for intelligent buildings, paints, furniture, watches, locks & 
latches, door closures, laminates, wooden flooring, light fittings, 
modular switches, cutlery, knives & scissors, modular kitchen 
appliances, wiring accessories, to name a few.
 White Goods and Brown Goods
 Domestic Lighting
 Architectural products
 Furniture & furnishings
 Contact No.-+91-20-68680700                                       Website- https://bdbipl.com/ 
BDB’s assignments dealing with 
analysis of new products
 Security products for intelligent buildings
 Sophisticated lighting products for both, residential and 
commercial applications
 Ventilation and car parking systems for modern residential and 
commercial buildings
 Up market furniture for residential and institutional markets
Contact No.-+91-20-68680700                                            Website- https://bdbipl.com/
Consumer Goods – Market 
Research
 In the domestic appliances industry market research, BDB has had the 
privilege of working with successful MNCs to analyse the market demand, 
customer perceptions and market entry strategies in India.
 For many of them, BDB has developed a market entry strategy for new 
products.
 Consumer expectations are changing, the aspirations of dealers and retailers 
are changing, the channel of distribution is becoming complex and there is a 
clear differentiation of market experience in different regions of India.  The 
consumers are getting opportunity to use and experience new products.
 For each assignment, the methodology varies because these are all 
customized research analyses.
 For instance, to study the demand dynamics and trend, a cross section of 
existing and potential customers will be analysed in urban, semi urban and 
rural markets.  Along with the consumers, inputs from channel analyses are 
also a part of this study.
Contact No.-+91-20-68680700                                        Website- https://bdbipl.com/
Conclusion
 For new opportunity areas, each opportunity is thoroughly investigated 
quantitatively and qualitatively so that BDB’s client has a complete picture as 
well as flavour of the opportunity – both existing and emerging.  These analyses 
involve interviews with retail trade, influencers like architects and interior 
designers, property developers and contractors.
 For market entry studies, BDB begins with detailed market research for the 
identified products, evaluates current and potential demand and then identifies 
locations for setting up the project.  Based on these inputs, BDB conducts a 
techno-economic feasibility study.
 At conclusion, the output of such market research studies comprehensively 
results in an incisive and fail-safe Growth Strategy Recommendation Document.
 BDB has assisted in setting up new projects, in acquisitions, in testing new 
ideas, in evaluating markets and brand equity, measuring customer satisfaction 
as well as in conducting pre & post launch studies in India and across the globe. 
 BDB has also conducted assignments in the expansion of existing businesses.
Contact No.-+91-20-68680700                                            Website- https://bdbipl.com/
Contact us
104, Pentagon 1
 Address Magarpatta City, Hadapsar
Pune- 411 013
Maharashtra, India
 Email [email protected]
Contact No.-+91-20-68680700                                Website- 
https://bdbipl.com/