Bright Focus - Financial decision-making - Business negotiations
                     Quality Negotiations or tug-of-war battle?
Tug-of-war battle. If you have a Mr. Nice personality type, you shy away from 
hardball negotiation tactics. You just want to play it and save the other party happy. 
As long as the negotiation result is good for both of you, everyone can go their own 
way. But if you are the confronting type, you are always looking for the next battle to 
feel alive. No such thing as a wasted fight.
Clients consist of entrepreneurs, professionals from leading companies and financial 
institutions, foundations, associations and high net worth individuals.
In addition to my financial business 
experience, I gained my knowledge in 
investments, risk management and 
negotiations at prestigious universities, 
including Stanford University, Harvard 
Law School, the Amsterdam Institute of 
Finance and the University of Notre 
Dame. Before I started my professional 
career, I completed a study in business 
economics at the University of 
Amsterdam.
Business Negotiation Biases
  How biases in business negotiations affect results 01 After a negotiation your 
memories could be off from the presented facts Suggestibility in negotiations means 
being inclined to accept and act on suggestions of others, even where the 
information is false, but plausible. False memory is a psychological phenomenon, 
where in the negotiations you recall things that did not happen,
Clients consist of entrepreneurs, professionals from leading companies and financial 
institutions, foundations, associations and high net worth individuals.
In addition to my financial business 
experience, I gained my knowledge in 
investments, risk management and 
negotiations at prestigious 
universities, including Stanford 
University, Harvard Law School, the 
Amsterdam Institute of Finance and 
the University of Notre Dame. Before I 
started my professional career, I 
completed a study in business 
economics at the University of 
Amsterdam.
Negotiation Tactics for Bargaining the Best Deal
Negotiation game. As kids, the use of negotiation tactics for bargaining what you 
wanted was easy. With your parents or on the schoolyard, you just showed up and 
used your negotiation skills to the best of your ability. No pressure, nothing to lose 
and the next day if you failed, you just tried again. Until we tied ourselves in a suit 
and tie, taking ourselves seriously 
Mergers & Acquisitions, Investment Management and Contract & Business 
Negotiations. For expert advice call +31 (0)20 7370607 or enquire online.
Contact me now for
financial decision-making | business negotiations
to guide you goal-oriented to results
ERIC BLOEMENDAAL
Bright Focus BV
Financial decision-making | 
Business Negotiations
MERGERS AND ACQUISITIONS
INVESTMENTS AND RISK 
MANAGEMENT
BUSINESS NEGOTIATION 
STRATEGIES
+31 (0) 20 737 06 07
[email protected]