No matter what kind of Digital Transformation an organization has in its sights, customer need to be at the forefront of the strategy. New technology, data-processing, and analytical skills need to be created along the entire B2B Pipeline. Consumers are no longer prepared to accept untimely and mediocre relationships; they expect your organization to just “get it”. Organizations that fail to understand these expectations and fail to react to them will face Digital Darwinism, a phenomenon where technology and society are evolving faster than organizations can adapt. This evolution using the correct platform, such as Salesforce, enables organizations to understand, react, and predict trends leading to a brave new world of trailblazing.