Uploaded on Aug 16, 2022
How to Ensure Your Labels Go the Distance
How to Ensure Your Labels Go the Distance
How to Ensure Your Labels Go
the Distance
Labels are used on all products across multiple industries to display crucial information
to the users. It can be nutritional information for buyers or technical guidelines to keep
the user safe. Regardless of the use, labels fail to justify their purpose if they are torn or
removed from the product’s surface before the end-user gets to read it. Even the best
ones could peel off when subject to harsh conditions.
To avoid the same happening to you, you must consider a few factors and take
precautions to ensure your labels are in the perfect condition till their cycle of use ends.
Let’s go over a few of them:
Surface of Application
Labels have an adhesive coating on the back that allows them to stick closely to the
surface of any product. The surface of the product plays an important role in ensuring
perfect initial contact between it and the label.
The surface could be plain or curved, but regardless of the shape, it should be even. Any
dips/dents will either disfigure the label or create air pockets that hamper the adhesive
bond. One must also make certain that no layer of dust could lead to weak first contact.
Transport with Care
Whether it is labels or products with labels on them, one must pay extreme care while
transporting them from one point to another.
They must be placed gently, fastened properly & kept away from any objects that could
rub against them or worse, cut them. Repeated rubbing may cause abrasion and cuts that
directly impact the usefulness of the labels.
Consider Moisture
Water is one of the most crucial factors to consider when handling labels. In any form,
water (or similar liquids) harms labels. It either:
Weakens the adhesive side of the label by coming between the label and the product’s
surface.
Or,
Irreversibly damages the material of the label by weakening its structure and fading the
information written on it.
Because of these, you must keep moisture at bay, especially during the storage phase of
labels. Store them in a dry place with adequate ventilation & a moisture sensing system in
place that alerts when the moisture levels go above the tolerable limit.
Keep at an Optimum Temperature
The temperature in which you use & store labels is another factor that affects its
longevity. Most labels work perfectly in a specific range of temperatures.
The ability of the label adhesive to fuse well with the surface is altered when the surface
temperature is too hot or too cold. Temperature fluctuations cause both the surface &
label to expand or contract, which causes weak bond formation. You need to ensure that
you remove objects in the area where they are stored to maintain the required room
temperature.
Exposure to Light
Direct exposure to light for a long period directly affects the exposed surface of the labels.
The constant heating affects the adhesive, whereas continuous exposure to face material
can discolour or fade important information. Many of these problems can be avoided by
printing on a much more durable label material. Label films produced by Cosmo Films
have a protective coating to keep physical & environmental impact at bay. They also have
water-resistant properties, excellent printability & are eco-friendly, all of which can
radically change your business’s fortune.
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