How And Why Business Trends Have Shifted From Web Development To Mobile-First Approach
                     How And Why 
Business Trends 
Have Shifted From 
Web Development 
To Mobile-First 
Approach?
I AM DANNY BELL
I am here because I love to give presentations. 
You can find me at [email protected]
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How And Why 
Business Trends Have 
Shifted From Web 
Development To 
Mobile-First 
Approach?
Let’s start with the first set 3
of slides
All businesses need to decide whether or not they want 
to adopt a mobile-first strategy before designing and 
creating marketing strategies. This decision will impact 
every aspect of your company's overall strategy. Mobile-
centricity will affect the design of your product's UI, UX 
and marketing spend. Majority of the companies are 
shifting to a mobile-first approach for their digital 
strategy so that there can be increase in engagement 
and ROAS. This is because more than 75% of 
smartphone users made purchase through their mobile 
devices in the past six months. If you have been seeking 
help from a digital marketing company UK, you must 
have a cursory look at the web development services 4
provided by Quirinus Soft Private Limited. 
What exactly is Mobile-first 
AMopbpiler-ofirastc rhef?e rs to the choice of shaping your business by 
prioritising mobile users. A mobile-first strategy is one that 
prioritizes mobile users over desktop. It is simple: If we can 
make a user experience that converts via a mobile device 
then the rest of the devices will also follow. Additionally, we 
can also interpret that mobility can be used to eliminate silos 
in your business and bring an end to the self-limiting 
technology that can hinder your digital transformation. 
Quirinus is one of the most looked after 
web development companies UK because of our 
remarkable services and quality assurance. Once you have 
opted for our service, you can be fully assured about a 
marvellous quality mobile-first platform for grabbing huge 
customer base.  5
Why do companies choose a mobile-
first Approach?
Businesses are increasingly choosing a mobile-first 
digital strategy due to the increase of mobile users 
and mobile web usage: 78% use their smartphones 
instead of laptops and access nearly 70% of media 
through their phones. Personalisation can help you 
establish strong relationships with your customers 
through mobile apps. A reported 35% users desire 
more personalised apps and websites. 62% of 
customers want personalised messages based upon 
their purchase history. 
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Mobile-first vs. responsive web design: What is 
the difference? 
Responsive web designing is the adaptation of your desktop 
websites for mobile devices. This requires that you and your 
team simplify and scale down your desktop version in order 
to make it work on a smaller screen. This is unlike a mobile-
first strategy that places the desktop version on top. 
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What are the main 
benefits of a mobile 
first strategy? 
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Establishment of 
strong 
relationships with 
your users
Social media marketing, 
chatbots, and other tools can 
be used to promote your 
mobile-first approach. A 
native app is a better way to 
establish a strong brand 
association with customers 
than simply having them visit 
your website. Additionally, 
your customer reach will also 
increase. 
9
Build new 
revenue channels 
Mobile-first marketing can help you 
find new revenue streams. There are 
also opportunities to increase your 
ROI on existing channels. Mobile apps 
have many monetisation options for 
different verticals. Fitness and health 
apps, for example, can offer workout 
plans, access personal trainers, diet 
plans, and performance 
analytics. Gamification can be used 
to increase engagement and revenue 
via mobile channels.
Offering a premium or free service is 
a popular way to monetise a mobile 
app. Users can download your app for 
free and only limited access to its 10
features. After being satisfied with 
your app, users can upgrade to 
premium services with a monthly 
subscription. 
Web development 
services London
Offered by us consist of highly 
qualified tech professionals who have 
helped numerous online businesses 
flourish and attain high rate of 
organic traffic in a short time span. If 
you too want to have such explosive 
results, you must reach out to our 
website and get more acquainted 
with our servicing style. 
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ANY QUESTIONS?
You can find me at
www.quirinussoft.com
[email protected]
+44 7520640140
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