Espay Exchange Product Offerings and Delivery Model
                     ESPAY EXCHANGE PRODUCT 
OFFERINGS AND DELIVERY 
MODEL
© 2019 Espay Pty Ltd. All rights reserved.
COMPANY OVERVIEW
© 2019 Espay Pty Ltd. All rights 
reserved.
Mission and Vision:
Our Vision
Espay is creating the world’s First Intelligent Trading & Asset Exchange 
Platform where investors & traders can use real-time AI tools for 
enabling high frequency trading, hedging and asset exchange for 
managing & tracking their trades, gain, funds, investments & 
valuation, at a click of a button
Our Mission
Espay has set its mission since inception to provide value and high 
performance at each stage of exchange software development. To 
reach our objectives, Espay has its goals clear- nurturing a culture of 
revolution as well as passion within the organization. We make it 
possible with endless investment in R&D to stay ahead of the tech 
curve.
• Run a business that is sustainable
• Software excellence and revolutionize the industry
• Support keenly for social as well as economic impartiality
© 2019 Espay Pty Ltd. All rights reserved.
Introduction
Espay is a leading Blockchain & Cry
pto Exchange Software Development company based in 
Australia. 
We are fintech expert established in 2011 to deliver 
next-generation trading platforms to the businesses 
who want to take a deep dive into the crypto 
exchange field. We have a team of more than 100+ 
highly experienced and skilled developers who are 
always ready to serve you at your conditions.
© 2019 Espay Pty Ltd. All rights 
reserved.
Espay Exchange flow
To deliver value and high performance to customers with 
exchange software, Espay works enthusiastically.
Research Data Collection Targeting Result
© 2019 Espay Pty Ltd. All rights 
reserved.
ESPAY EXCHANGE PLATFORM
© 2019 Espay Pty Ltd. All rights 
reserved.
Espay Exchange is an advance crypto-tokens trading platform with multiple assets & FX 
options.
It offers institutions and professionals the ability to trade from crypto-currencies like 
Bitcoin & Ether to
other assets such as private equity, gold and energy.
Salient Features:
1. Enterprise matching engine with high throughput
2. In-built wallet functionality compatible with ERC-20 & Altcoin based token
3. In-built KYC feature / Flexible architecture to integrate 3rd party KYC solutions
4. Connect to FIX, Binary, Web Socket, REST, and custom APIs
5. Domain driven design architecture enables easy connection to authentication, 
    ETL/reporting
6. Integrates with banking, settlement, and payments rails
For demo & more details, visit espay.io © 2019 Espay Pty Ltd. All rights 
reserved.
Business Solution (Centralized Environment)
Setup your real-time white-label exchange software on the go with Espay’s robust and secure trading platform
Key Features in our offering:
• Elegant UI
• liquidity management consultation
• wallet integration consolation (LPC)
• Multiple language support (i18n)
• 2FA security / multi-factor authentication
• 100% cloud based
• 1 year support 
© 2019 Espay Pty Ltd. All rights 
reserved.
Enterprise Solution (Centralized Environment)
With our enterprise solution  feel secure while utilizing a crypto exchange platform and aid 
your customers to trade coins as swiftly as possible.
Key Features in our offering:
• Customizable UI
• Hot/Cold wallet
• Pair Creation
• 3rd party integration
• IP profiling
• CMS manager
• 1 year support
© 2019 Espay Pty Ltd. All rights 
reserved.
Business Solution (Decentralized Environment)
Trade with peers directly with our secure platform.
Key Features in our offering:
• Elegant UI
• Fluid Trading platform
• Brandable whitepaper consultation
• Cloud setup consultation
• High performance and scalable
• Trade matching engine
• One year support
© 2019 Espay Pty Ltd. All rights 
reserved.
Hybrid Exchange
Espay’s unique hybrid model comprises multiple benefits of centralized as well as 
decentralized platforms.
Key Features in our offering:
• Customizable UI
• Liquidity Management
• Escrow Management
• Bank grade security
• High transaction throughput
• Smart Contract
• Atomic Swaps
© 2019 Espay Pty Ltd. All rights 
reserved.
Smart Contract
Based on centralized exchange smart contract is a code running on top of blockchain 
containing specific set of rules  where parties agrees to interact with each other.
Key Features of smart contract:
• Self-verifying
• Accuracy
• Tamper-resistant
• Speed
• Low transaction cost
© 2019 Espay Pty Ltd. All rights 
reserved.
Atomic Swap
Based on decentralized exchange atomic swap is the exchange of one cryptocurrency 
to another cryptocurrency, without the need to trust a third-party
Atomic swaps utilize what is known as hash time-locked contracts (HTLCs).
Key Features of atomic swap:
• Instant transactions
• Lower Costs
• Ability to retain private key
• Transparency
• Low latency & High frequency
© 2019 Espay Pty Ltd. All rights 
reserved.
P2P Ad based Exchange 
Ad network for Peer to Peer market, where one can advertise or 
monetize the decentralized crypto market.
Key Features of P2P market:
• Hybrid data storage
• Higher ROI
• Token based system
• No middlemen fees
• Data ownership
• Smart Contract
© 2019 Espay Pty Ltd. All rights 
reserved.
OTC Market 
Over The Counter is crypto trading that takes place away from digital market 
via  hedge funds, private wealth managers or high-net-worth individuals.
Key Features of OTC market:
• Designed for large scale trades
• No slippage
• No hacking risk
• Trusted broker
• Faster settlement
• Viable for ICO
© 2019 Espay Pty Ltd. All rights 
reserved.
Forex / Stock trade Exchange 
Crypto trading, or cryptocurrency trading, is simply the exchange of cryptocurrencies. 
Like in Forex, you can also buy and sell a cryptocurrency for another, like Bitcoin or 
altcoin for USD and Euro. 
This is one way of getting involved in the world of cryptocurrencies without having to 
mine it
Key Features of Forex/Stock trade exchange:
• Token based trading
• High volatility
• Highly regulated
• 24/7 trading availability
© 2019 Espay Pty Ltd. All rights 
reserved.
Security Token Exchange
Security tokens are Crypto tokens that pass the Howey Test. These tokens usually derive 
value from a tradable external asset. Security tokens are subject to federal securities and 
regulations and hence deemed as Securitized tokens.
We are the market leaders in Blockchain Technology. Our adept team has extensive 
experience in developing cryptocurrency, be it utility or security tokens that have helped 
numerous organizations achieve their goals. Based upon the distributed ledger 
technology, Espay has built cutting-edge state-of-the-art security token issuance platform.
Key Features of Security Token Exchange:
• Custom Smart Contract
• Smart Contract auditing
• Bounty and Referral program
• Multiple Payment offers
• Multi Security layer
• Advance CMS Integration
• Crowd-sale Programs
• Crypto’s Address Allocation
• Supports Multi Crypto Currencies
© 2019 Espay Pty Ltd. All rights 
reserved.
ICO Development
Initial Coin Offering commonly referred to as ICO is revolutionizing the emerging economic 
model. It is an alternative fundraising mechanism for startups or new project developers to 
sell their crypto tokens in exchange for fiat or other cryptocurrencies.
Our experience in cryptocurrency development is unmatched and we provide optimized, 
stable ICO development solutions which are tailor-made to match your requirements. 
ICO Consultation Process:
Lightpaper Whitepaper Presentation
Landing Page ICO Marketing Plan
Fundraising 
Dashboard
Press Release Coin or Token Coin Drop
Kit Creation
Bounty Listing Coin Price 
Management Services Pump
© 2019 Espay Pty Ltd. All rights 
reserved.
IEO Development
Within an IEO, a cryptocurrency exchange serves as the counterparty that helps facilitate 
the fundraising process. It allows the project to utilize the existing community & traction 
within the exchange itself. The IEO team must mint their tokens and send them directly to 
the exchange of their choice. 
This allows coins to raise amounts faster and in a much more efficient manner. Investors, 
too, are more likely to participate as they know that the coin will be given immediate 
liquidity, and as we know, liquidity is the holy grail of any investment.
IEO Consultation Process:
IEO Marketing IEO Legal IEO Financial
IEO Technical Post IEO Reverse IEO 
Services Services
© 2019 Espay Pty Ltd. All rights 
reserved.
DApps Development
The idea behind decentralized application development began after the launch of Bitcoin, a 
decentralized digital currency that used blockchain-infused decentralized ledger technology 
which now is trying to get leveraged by industries across all domains. 
A DApp is rather much different than other conventional applications that uses client-server 
model. Blockchain is a peer-to-peer network, that means there is no central authority. It is 
controlled by entities that form the network but are independent of each other, which 
makes data fraud an impossibility. 
Key Features of Security Token Exchange:
• DISTRIBUTED CORE
• DECENTRALIZED VALIDATION
• INCENTIVIZATION
• OPEN SOURCE DEVELOPMENT
© 2019 Espay Pty Ltd. All rights 
reserved.
Wallet Development
A cryptocurrency wallet is a software program that allows the user to transfer and receive 
digital currency. Since the digital currency does not have a physical form, it is not stored 
anywhere but is recorded as an entry on the hyperledger. So, when a cryptocurrency 
transfer takes place, the currency’s ownership passes on to the corresponding crypto wallet 
address.
As a crypto wallet development company, Espay provides the clients with 100% 
customizable cryptocurrency wallet development solutions devised by a team of passionate 
Keyc rFyepattoucruersre onfc Wy awlalellte:t developers.
Trade and Store Crypto
User Friendly
PCI Grade Secure
Multi Currency Support
Biometric Authentication
Report and Support Mechanism
Multisig inbuilt
Exchange Supported
Backup and Recovery Module
© 2019 Espay Pty Ltd. All rights 
reserved.
WHY ESPAY?
© 2019 Espay Pty Ltd. All rights 
reserved.
Why ESPAY? 
We are recognised 
Our live FinTech Powering enterprise 
among the top 
Blockchain ready end user 
most influential 
products are applications instead of 
Blockchain 
already being used only POC, and grown 
companies across 
by thousands of ourselves much ahead 
the Globe!
customers to the competition 
involving Million’s curve.
USD.
Founded: 2011 11926+ Clients 
Wallets, Exchange Worldwide© 2019 Espay Pty Ltd. All rights 
and many more.. reserved.
Why ESPAY? 
Team of Top We are maintaining our A large amount of media 
Blockchain clients relations which coverage, featured 
Influencers & include top Banks and interviews and a 
Experts, Global Governments with reputable name in 
leaders and presence at multiple industry across the Globe
experts with 15+ locations
Years of 
experience
© 2019 Espay Pty Ltd. All rights 
reserved.
Why ESPAY? 
15+ 11 3+ 4+
Enterprise I+CO IEO STO 
Exchanges Developme Developme Developme
nt nt nt
© 2019 Espay Pty Ltd. All rights 
reserved.
Our Partners
Custodial Wallet Partner Crypto Liquidity Crypto Liquidity Crypto Liquidity 
for  Exchange Fund Partner Partner Partner
CustoMdyanagemen
t
Broker Dealer Closely working Consulting Partner Market Maker & Liquidity Blockchain Implementation 
 with Securities Offering Partner  Partner
Implementation Cloud & Blockchain  Principal Marketing Blockchain Consulting Partner
Partner Implementation Partner
Partner
© 2019 Espay Pty Ltd. All rights 
reserved.
Launch Timeline
© 2019 Espay Pty Ltd. All rights 
reserved.
Launch Timeline 
PREP TECHNICAL 
DocuSign MARKETING LAUNCH SETUP
contract   SUPPORTSSeettuup servers
Go - Live
Deposit setup p servers
fee  Discuss • Exchange
Press release  
banking &  • Wallet
Branding  
compliance • Client web
guidelines 
CONTENT  Press  
status  Discuss LAUNCH 
source  Setup 3
rd party 
CALL DESIGN
contacts
exchange services
accounts  • Authenticate
Select SOFT  
2 hour 
Complete • Validate
template*  LAUNCH
conferenc
technical  • Deposit/withdraw
Customize  
e call Strain  
questionnaire “Look & Feel”  
Setup remarketer TestReview  & Sign-
Day 0 offWeek 1-4 Week 5 Week 6 Week 6 Week 8
SETUP
DESIGN
MARKET
LAUNCH
© 2019 Espay Pty Ltd. All rights 
reserved.
Launch Process 
SSL
SERVER SETUP EXCHANGE
WALLET
TECHNICAL REMARKETER  CLIENT WEB
 SETUP SETUP
LAUNCH CALL 3RD PARTY  AUTHENTICATION
SERVICES
VALIDATION
LAUNCH
PROCES DEPOSIT/  
S WITHDRAWAL
STANDAR CUSTOMIZE  
DTEMPLAT TEMPLATE
CONTENT  ES
DESIGN
CUSTOM  
DESIGN
MARKETING  
SUPPORT
© 2019 Espay Pty Ltd. All rights 
reserved.
Launch Process (setup servers, remarketer and  3rd 
party services)
 SSL Purchase domain
Products/product 
SERVER SETUP EXCHANGE pairs  Fee schedule  
Validation schedule
Setup servers, WALLET Setup client and mining 
remarketer and  3rd coins
party services CLIENT WEB Setup DNS, IIS, client site 
code
REMARKETER      Setup and fund source exchange accounts
 SETUP Setup fee account type (operator, affiliate, other)
AUTHENTICATION Setup 2FA
(Google Authenticator, 
Authy)
3RD PARTY  
VALIDATION
SERVICES SETUP Setup KYC
(Identity Mind, Idology, 
DEPOSIT/  Netverify)
WITHDRAWAL
Setup 
payments  
(Perfect 
©M o2n0ey1)9 Espay Pty Ltd. All rights 
reserved.
Content Design
 
Get your site up and 
running
Select 
templates  REVIEW &  TEMPLATES
Add content  SIGNOFF
Add language 
files
Insert 
logos
 Customize 
Template
includes 30 hours of free  
customization to make  
look and feel changes
OR
Design and 
develop  CUSTOM 
DESIGN*
Supply 
* May extend the time to template  QA 
launch and deploy
© 2019 Espay Pty Ltd. All rights 
reserved.
Contact Us
 
United 
INDIA Australia
States of 
Shangrila Arcade, 305 - 3rd Floor, 8 ThAe Gmreeen SrTiEc Ba, 22 Lambert Cres, Baulkham Hills,
Ahmedabad, Gujarat 380015 Dover, DE 19901 Sydney, NSW, Australia 2153
Tel:  +916353700078 Tel:  (+1) 3024-992-007 Tel:  (+61) 421-514-353
Aristo Complex, 306, 
Bhavnagar, Gujarat 364002
Tel: +916353700075
© 2019 Espay Pty Ltd. All rights 
reserved.
Explore Us
https://www.espay.exchange
/
© 2019 Espay Pty Ltd. All rights reserved.
This document contains information that is proprietary and confidential to Espay  Pty Ltd.