CONTENT MARKETING TRENDS IN
                     CONTENT  
MARKETING
TRENDS IN
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1. Strategic SEO
Making an SEO framework around  
content that speaks volumes about 
 your services and targets 
problems in  your niche will provide 
you with the  best ROI.
Written, graphic and all other 
required  content will be simple to 
curate once  your SEO plan is 
complete.
2. Long-form Content
People respond positively to authoritative  
content and long-form content is best for  
building authority for your services.
The relevance of long-form content is  
untouched and hence is a must for your 
2023  content marketing strategy.
3. Power of Visual Content
Did you know that 65% of people are visual learners? 
And  with the hyperactive presence of social media and 
digital  upgradation, visual content is receiving 
comparatively  more love and attention.
Visual content provokes an emotional response from 
the  viewers and instills a better comprehension that 
increases  the retention rate by 42%.
4 . S H O R T V I D E O S A R E
A  G A M E C H A N G E R
Visuals strike our attention faster  
and enable us to comprehend  
concepts better.
Creators are capitalizing on this  
privilege by being quick, direct, 
and  innovative with their 
message in  short videos
5 . I N  T E R  A  C  
T I V  E  C  O  
N  T E N  T
Attention-grabbing capacity, 
interactive  content not only 
distinguishes your  brand from the 
competition but also  generates 
significantly more leads and  
conversions.
In order to improve customer 
experience,  a customer-centric 
strategy has always  been crucial.
Interactive content helps you get 
to  know your target audience 
better  through their active 
engagement.
6. A udio 
Pcodocanstst, eaundiotbooks, and audio  
advertisements are all making 
inroads into  the marketing world 
and audio content  works smoothly 
for social media  optimization.
Audio content has been steadily  
increasing in popularity in recent 
yaneadrsi,t quickly themost  
is  becoming  option  in
icmonptoerntat matrokeitnincglu de your
nsttrategy.
7. Personalized &  
Targeted  
In today’s world of global  
competitionC, openrsotneanliztation is 
the  key to creating long-term 
customer  relationships.
Personalization makes the  
experience more tailored and 
builds  familiarity and loyalty 
between a  business and its 
clients, which  encourages 
repeat sales.
71% of consumers want 
companies  to personalize their 
interactions.
According to estimates, the number of internet 
users will  reach 5.3 billion by 2023, with 43 billion 
devices contributing  to the internet of things.
The high-speed internet will create a high-speed  
environment with people approving only instant 
access to all  information with fewer efforts.
Such value-driven write-ups will likewise fail if they 
are not
coming in the face of the latest trends.
The secret sauce to content marketing is to integrate 
modern  trends and technologies into your solution-
focused content to  offer the best user experience.
Ready to get started with content marketing in 
2023?
Join with us
+91 9611361147
www.nidmindia.c
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