Search Engine Optimisation | First DigiAdd
                     Search 
Engine 
Optimizat
ion
• SEO stands for “search engine optimization” it is 
the process of getting traffic from the “free,” 
“organic,” “editorial” or “nature”
    search results on search engines.
• The efforts revolution around trying to get a 
site/page to show 
   up(rank) or increse rank within a search Engine 
Results  page
Need of SEO 
• SEO help to ensure that a site is accessible to a 
search engine and improves the chances that the 
site will be  found by the search engine.
• It is common practice for  internet users to not 
click through pages of search result,so where a 
site tanks in a search is essential for directing 
more traffic toward the site. The higher a website 
naturally ranks in organic result of a search, the 
greater the chance that site will be visited by a 
user.
Search engine in market like
• Google 
• Yahoo
• Bing
• Ask
• Yandex
Seo Tools
SEM rush rock!
Free firefox Extensions
Free Web-based SEO Tools
Listings of additional SEO tools by category
Thank you