IVR & Bulk Calls During a Health Crisis
                     With reduced manpower and strict work-
from-home policies in place, businesses 
are utilising automation to reach their 
customers like never before. Ivr
 Bulk calls have been especially 
revolutionary as computerised auto-dialers 
deliver pre-recorded messages to millions 
of phone numbers at once. This has 
proven to be an exceptionally powerful 
tool in the face of a global health crisis. 
Research heavily supports the 
utilisation of IVR for mass out-reach 
during a health crisis (Mouza, 2003). 
In India, public-service and 
emergency announcements have 
been deployed since the onset of 
Corona pandemic, where mobile and 
landline-phone users are receiving 
critical health and safety information 
with every call they make and 
receive. 

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