Uploaded on Feb 6, 2020
Unique Marketing is offering a high-quality product to our customer . We are connecting with a brand E- commerce website. we want to sell all the fashion product and all the Electronic product on our website. this platform is a very trustable. we are giving you all trending product. we have all high-quality product at at unbeatable price!
Unique marketing PDF
Unique marketing
UNIQUE MARKETING is offering a
high-quality product to our
customer . We are connecting
with a brand E- commerce
website. we want to sell all the
fashion product and all the
Electronic product on our website.
this platform is a very trustable.
we are giving you all trending
product. we have all high-quality
product at at unbeatable price!
https://www.uniquemarketing.club/
product
A product that any thing that can be offered
to the market to satisfy a want our a need.
A bundle of attributes, offering for
use/consumption by the final customer
Levels of product
5 basic levels
Each level adds more customer value
CORE BENEFIT
BASIC PRODUCT
EXPECTED PRODUCT
AUGUMENTED PRODUCT
POTENTIAL PRODUCT
https://www.uniquemarketin
g.club/
Core product
Indicate core benefit or service
We have what the buyer really buys
We are giving all benefit/services that consumers
want
Standardization of technology does not lead to much
of difference from competing firms
https://www.uniquemarketing.club
/
Expected product
Expected product we have. tangible product
We Represents basic requirements, a customer finds essential to
buy a product
Attributes & conditiones required by the customers
Identified-built into products
We Includes all brand , packaging, quality level, styling, attributes,
intructions manual
E.g. Smarttv , camera , smartwatch , smartphone ,
sports&fitness , accessories , headphones , fashion giving a all
high quality product less then market price.
https://www.uniquemarketing.club/
Augmented product
Product augmentation leads the marketer to
look at the user total consumption system.
Attributes extended beyond customer
expectations, includes
1. Providing after services
2. Delivery points & systems
3. Customer complaint management
4. Payment options (high end products)
5. Replacement/return policy
6. Guarantees/ warranties
7. Toll free number, etc
Potential
>Potential/Future product
-Includes all possible improvement under given
technological, economical, competitive conditions
-Helps to attract &retain customers
-These offerings differ from 1 market to another
because of varying competitive conditions
-Driving force-to retain competitive advantage.
https://www.uniquemark
eting.club/
Types of Products
Consumer Products
- Bought by final consumer for personal consumption
- Categorized as...
Convenience products:
- Bought frequently, immediately with minimum
comparison and buying effort.
- Are low priced
- Available in many locations
- E.g. Electronic ,sports , Men fashion , Accessories ,
Camera , Television , smartphone.
Supplies and Services:
- Are convenience products
i. Supplies
- Operating supplies
- Repair and maintenance
ii. Services
- Maintenance and repair services
- business advisory services
Contact us
Website address
https://www.uniquemarketing.
club/
Email id -
[email protected]
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