Content marketing has become an increasingly important part of SaaS marketing strategies. Not only does it assist in meeting business goals and objectives, but it remains a relatively pocket-friendly and easy approach to take.  SaaS content writing can be outsourced to an agency, or you could do it in-house. Either way, the stats show that it’s not something you should sleep on. In fact, according to Medium, SaaS companies using content marketing see 30% higher growth rates. The same report also shows that companies enjoy a 647% return on investment when doing content marketing.  Now that you know the stats and are interested in content marketing, it’s time to come up with content ideas. Here are eight places to start when figuring out how to create exceptional pieces for your SaaS brand.