Uploaded on Jul 27, 2021
As a business owner, you need to do whatever you can to avoid these complaints as they can lead to lengthy litigation as well as hefty fines if you are not compliant with TCPA regulations. It is important to know what the TCPA says about SMS marketing and also how to be text messaging compliant. For more information on the TCPA and text messaging compliance, visit our website at https://www.telemessage.com/
What To Know About The TCPA And Text Messaging Compliance
WHAT TO KNOW ABOUT THE TCPA AND TEXT MESSAGING COMPLIANCE WHAT TO KNOW ABOUT THE TCPA AND TEXT MESSAGING COMPLIANCE •If you are a company owner, chances are you use SMS messaging as a mission-critical tool as well as a customer service medium. But you need to remember that when you leverage this format, you must fully understand the premises of an old regulation that regulates the way businesses communicate with their customers, which is called the Telephone Consumer Protection Act (TCPA). •TCPA is a law that was enacted back in 1991 for the purpose of regulating telephone marketing calls, the use of automatic telephone dialing systems, as well as artificial or prerecorded voice messages. The aim of this law is to protect consumers by preventing intrusive business practices as well as unwanted marketing messages by companies because of the rise of ATDS. With TCPA, individuals can file lawsuits and collect damages for getting unsolicited telemarketing calls, pre-recorded calls, faxes, or auto-dialed calls. •Due to relentless advancements in technology, new rules in TCPA regulation have been introduced, with the latest one added in the year 2013. In the year 2015, the Federal Communications Communication (FCC) released its TCPA Omnibus Declaratory Ruling and Order that is was meant to further clarify the extent of the rule with regards to new technologies like text messaging. WHAT TO KNOW ABOUT THE TCPA AND TEXT MESSAGING COMPLIANCE •Even though there are clear rules when it comes to what businesses can and cannot do when it comes to contacting consumers by phone or text, a lot of businesses are still not compliant. As a matter of fact, the Federal Communications Commission received more than 4 billion complaints from consumers in the United States of America about unwanted calls and texts in the year 2016. A bulk of these complaints came from customers that were still getting calls or texts after repeated requests for them to stop. •As a business owner, you need to do whatever you can to avoid these complaints as they can lead to lengthy litigation as well as hefty fines if you are not compliant with TCPA regulations. It is important to know what the TCPA says about SMS marketing and also how to be text messaging compliant. •For more information on the TCPA and text messaging compliance, visit our website at https://www.telemessage.com/ WHAT TO KNOW ABOUT THE TCPA AND TEXT MESSAGING COMPLIANCE
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