Uploaded on Jan 23, 2020
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What is Coupon Affiliate Marketing?
What is Coupon Affiliate
Marketing?
Coupon Affiliate Marketing
The standard affiliate marketing setup
works like this: A website owner (the
affiliate marketer) partners with a brand
and agrees to market that brand using
their own website and/or sphere of
online influence.
Typically, the brand gives the affiliate
marketer a dedicated promo code or
affiliate link so they get credit for all the
sales that they generate. Then, the
brand pays the affiliate marketer a
commission for those sales.
Standard affiliate marketing is more of a
one-to-one arrangement. With coupon
affiliate marketing, you partner up with
affiliate networks, who distribute your
promo codes to large coupon websites.
Coupon Affiliate Sites Work
Coupon websites make money by working with advertisers
and brands, and driving traffic to their websites. As such,
they are invested in promoting and marketing the coupons
listed on their site to the greatest extent possible.
They’ll often encourage users to sign up for an email
marketing newsletter where they send out the latest
deals, potentially even curated to specific coupon
categories at a per-user level, and they’ll highlight
especially good deals on their homepage or on social
media.
Coupon Marketplace Sites
Coupon marketplace sites are
the original couponing websites.
These sites list coupons by
brands and category, and may
have special email newsletters
that curate the best deals from
these categories or brands.
They often work out special
deals with advertisers to feature
certain brands above others.
Example:
internetmarketingdeals.com
Curated Coupon Sites
Curated coupon sites also list coupons by category and
brand, but they often focus on particular niches, hand-pick
deals from across the web to share the best ones with
their users, and heavily rely on users to help them
organize these coupons.
These sites have more engaged and loyal audiences than
the marketplaces.
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