Financial Inclusivity Through Credit Distribution to Underserved Segments - Kissht’s Vision for an Inclusive Economy
                     
THE NEED FOR FINANCIAL 
INCLUSIVITY IN 
UNDERSERVED SEGMENTS
India's economy is powered by millions of 
small businesses and individuals who lack 
access to the credit they need to thrive. 
These underserved segments often include 
non-metro residents, small business owners,
 and entrepreneurs from low-income 
backgrounds. Despite their potential, they 
face significant challenges in securing 
financing due to limited credit histories, 
lack of collateral, and insuffi cient financial 
infrastructure in their areas.
BUILDING TRUST WITH 
ETHICAL COLLECTION 
PRACTICES
Kissht’s commitment  to ethical 
lending extends to its collection 
practices, which emphasize 
courtesy, empathy, and respect. By 
fostering positive relationships with 
customers, Kissht ensures that the 
lending experience remains 
supportive rather than stressful. This 
approach builds trust with 
borrowers, encouraging more people 
from underserved segments to 
engage with formal financial 
services.
FINANCIAL INCLUSIVITY AS A 
PILLAR OF KISSHT’S 
MISSION
For Kissht, financial inclusivity isn’t 
just a business strategy; it’s a core 
mission. By extending credit to 
underserved segments, Kissht is 
working towards a more inclusive, 
fair, and equitable economy. As the 
digital lending landscape continues 
to evolve, Kissht remains at the 
forefront, helping to ensure that 
everyone has access to the financial 
resources they need to succeed.