The Benefits of Electronic Shelf Labels


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Uploaded on May 18, 2021

Category Business

The Benefits of Electronic Shelf Labels

Category Business

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The Benefits of Electronic Shelf Labels

The Benefits of Electronic Shelf Labels The Benefits of Electronic Shelf Labels  If you have been reluctant to implement electronic shelf labels in your retail business, it is something that you should seriously consider because it has a lot of benefits. Paper labels may be doing the job, but they can beat the electronic labels. The following are some of the reasons why you should switch from the paper labels to the ESLs. The Benefits of Electronic Shelf Labels  First of all, using electronic shelf labels in your retail business can help enhance your omnichannel experience. It is no secret that omnichannel is the future of retail. A lot of consumers these days feel that technology improves their shopping experiences. The Benefits of Electronic Shelf Labels  So, how exactly can ESLs help you build a successful omnichannel experience in your retail business? The electronic shelf labels enable you to interact with your customers in ways that were previously not possible. They can display stock levels so that your customers can know whether the supply is limited, they can display online prices of competition so that consumers can trust you when you say you have the best price, they can enable simple ordering with QR codes , they can display reviews of products so that shoppers can understand what others like or dislike about a product, and so on. The Benefits of Electronic Shelf Labels  The reason why some retailers are reluctant to implement ELS technology is the notion that it is expensive. But the truth of the matter is the electronic shelf labels are not that expensive. Here’s the thing: the electronic price tags do require an initial investment. If you are not about whether you will use them, it is understandable why you might be skeptical of moving forward with this technology. However, knowing that the shelf edge is the last and most powerful point of influence on a sale, being able to control what a consumer sees at the push of a button is priceless. The Benefits of Electronic Shelf Labels  For more information on the benefits of electronic shelf labels, visit our website at https://solumesl.com/