Uploaded on Jul 23, 2021
The Benefits of Using Shelf Edge Label Technology
The Benefits of Using Shelf Edge Label Technology
The Benefits of Using Shelf Edge Label Technology The Benefits of Using Shelf Edge Label Technology Do you still use paper price tags in your retail business? If you do, it is about time you thought of switching to electronic shelf edge labels. A lot of large scale retail businesses are embracing the electronic labels because they have realized that they can help them improve the productivity and profitability of their businesses. The following are some of the benefits you will get if you decide to use this technology in your business. The Benefits of Using Shelf Edge Label Technology One of the things that electronic shelf edge label technology can do is help track customer movement and patterns. Movement sensors can easily be installed in each ESL at a relatively low cost. These sensors can track all customer movement as well as traffic around your retail store, providing you with a virtual heat map of your retail space. When you have a proper understanding of your in-store traffic, it can assist you with product placement, aisle layout, promotional areas, and much more. Additionally, you can see how many people passed by a certain product without bothering to look at it or purchase it. If you notice that there is a slow-moving product in a high traffic area, you can switch it out or change the price. The Benefits of Using Shelf Edge Label Technology Another benefit of switching to electronic shelf edge label technology in your retail business is that you will help save paper and plastic. If you use paper price tags, it means that you print labels every time you make a change to your price or need to replace a beat up label, which is a big waste. If you sell hundreds or thousands of different products in your business, there is a lot of paper that is wasted on price labels. Paper labels are expensive and add to more waste, something that the world clearly needs a whole lot less of, especially from the retail sector. When you switch to electronic labels, you will only have to buy the labels once, and nothing will be thrown out, and prices will always be up to date. The Benefits of Using Shelf Edge Label Technology For more information on the benefits of using shelf edge label technology, visit our website at https://solumesl.com/
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