Laasya Sudhakar Palicha - Successful Brand Management Leader
                     Laasya Sudhakar Palicha - Successfu
l Brand Management Leader
About Us
Laasya Palicha is a brand Management leader with 15 
years of experience in Sales Operations, Enablement, 
Customer Experience & Data driven leadership 
strategy with an unsurpassed work ethic. She has a 
proven track record for successfully increasing sales, 
streamlining processes, increasing productivity, and 
reducing costs working with startup & global 
corporate organizations. She is a skilled relationship 
manager who is comfortable establishing C-level 
relationships and navigating difficult conversations.
In 2009, Laasya Sudhakar Palicha graduated from 
Morris Graduate School of Management with a major 
in Business administration and minor in Finance. She 
moved to New York City to pursue a career in Fashion 
and Business management. 
Laasya Sudhakar graduated from the Illinois Institute 
of Art, Chicago with a BFA in Fashion Design. Her 
senior year collection was selected and presented at 
the Richard Dreyfuss Fashion show in Chicago as an 
upcoming creative talent. She emphasized of learning 
new techniques and became interested in the 
business of fashion.

Laasya Sudhakar - Owner of Selected Saffron
Laasya Sudhakar is the owner of Selected Saffron, a 
company specializing in global distribution of 
premium saffron from Spain. Previously, Laasya 
worked as the Director of Sales Operations and 
Marketing at Knomo London. She graduated with her 
MBA from Morris Graduate School of Management 
and BFA in Fashion Design from The Art Institute. 
Laasya is also a certified Health Coach and a yoga 
enthusiast. 
By Laasya Sudhakar
What is Saffron?
Saffron, the world’s most expensive spice, is derived 
from the stigmas of the Saffron flower and is bright 
yellowish-red in color. These stigmas are carefully 
handpicked and it takes approximately 150 flowers to 
produce just 1 gram of Saffron.  Saffron is used as a 
spice and coloring agent in global cuisines and has a 
delicate floral aroma. A few strands can color and 
flavor an entire dish! Selected Saffron’s products are 
harvested in the heartland of Spain which has the best 
climatic conditions for these delicate flowers to thrive 
in and is certified Category 1 (Premium grade).
Reference Links
Laasya Sudhakar's  Company and Work Info
SelectedSaffron - Laasya Sudhakar Palicha
Laasya Sudhakar – Vocal
Laasya Sudhakar Palicha - Brand Management Lead
er in Sales Operations 
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