Martech Company Entravision’s Colorado News Team Wins 22 Emmy Awards
                     BASIS  
TECHNOLOGIES  
AND VISTAR  
MEDIA  
AUTOMATE 
DOOH  
ADVERTISING
ABOUT 
COMPANY
Basis Technologies (https://basis.com), 
a  leading provider of cloud-based  
workflow automation and business
 intelligence software for marketing 
and  advertising, today announced an  
integration with Vistar Media – the  
world’s leading marketplace for  
programmatic digital out-of-home  
(DOOH)
The benefits of DOOH capabilities in Basis 
for  agencies and marketers include:
Streamlined workflow for running programmatic DOOH campaigns.
Built-in impression multiplier accounting for DOOH being a one-to-many 
medium.  Omnichannel targeting across different audiences and media 
channels.
Holistic reporting to compare DOOH value relative to other channels such as CTV, 
direct,  social, and search, including media available in programmatic channels.
visit :- 
https://www.martechcube.com/