Martech Interview with the Jon Perera on AI and ML use in Sales
                     Martech Interview with 
the Jon Perera on AI and 
ML use in Sales
Chief Marketing Officer of Highspot, Jon Perera 
shares his views in an interview with martech 
about Integrating AI and ML in sales
Martech Interview
Chief Marketing Officer of Highspot, Jon Perera shares 
his views in an 
interview with martech about Integrating AI and ML in
 sales
. In today’s quickly changing business landscape, go-
to-market teams need technology that tells them 
what’s happening and how to respond, before it’s too 
late.
About Jon Perera
Jon is a proven B2B marketing leader with a passion 
for building inclusive, high-performing organizations. 
He has spent 6+ years focused on K-12 education. 
Their programs helped to empower teachers with 
technology in under-served schools from Egypt and 
South Africa to the US.
AI and ML use in Sales
he B2B marketing world looks increasingly like the B2C 
marketing world in its ability to deliver personalized 
experiences that make it easy for the prospective buyer to 
find the information they need – and make decisions based 
on that information.
For more such updates, check Out recent Martech Cube 
Interviews.