Top Customer Experience Management Platforms
                     Top Customer Experience Management 
Platforms
Customer Experience, Customer Service, 
Customer Engagement, and many such words 
are getting huge attention.
What is a Customer Experience Management (CXM)?
A customer experience management system (CXM) is a 
technology that empowers businesses to manage their 
organization’s interactions with customers, both present 
and potential. The customer experience management is 
Crucial & great 
customer experience management platforms can, 
Strengthen brand preference via differentiated 
experiences.
Why customer experience management is Crucial?
The concept of customer experience (CX) might 
sound idealistic, but any business or marketer who 
puts it away as such is sadly out of touch. As a 
matter of fact, CX has become a cCX has become a 
crucial differentiator in the present day’s hyper-
connected and hyper-competitive market.
Adobe Experience Manager -
It is a cloud-native customer experience tool with 
content and a digital asset management-centric 
approach. Being a part of a comprehensive digital 
marketing suite that is the Adobe Marketing Cloud, 
Adobe Experience Manager provides features for 
content creation, digital asset management, form 
building, etc.
Acoustic -
Previously known as IBM Tealeaf, Acoustic Experience 
Analytics is an AI-powered platform that empowers 
businesses to analyze and get to the root cause of 
customer behavior to improve and enhance customer 
retention and conversion rates.
Medallia -
Medallia is capable of analyzing multi-channel feedback in real-time to 
uncover patterns and predict customer behavior. Medallia is easily one 
of the leading Customer Experience Management solutions available 
with more than 1 million active users monthly.
For more such updates, check Out recent Martech Cube blogs.