Nutrition Testing In Women and Children Market
                     Nutrition Testing In Women and Children Market- Size, Share, Outlook, and 
Opportunity Analysis, 2020- 2027
Nutrients play a major role in the health of pregnant women, infants, and 
children. Women require higher amount of certain nutrients than usual, before 
and during pregnancy, to support their health and infant development. Therefore, 
it is important to conduct nutrition testing and routine monitoring of the chemical 
and elemental compounds in the breast milk, and in nutritional and infant 
formulas. Different types of instruments spectrophotometers, detectors, 
analyzers, as well as reagents & kits are used for analyzing nutrients.
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Manufacturers  are  focused  on  developing  and  launching  immunoassay
technologies for determining factors influencing the immune system in samples
such as serum, plasma, and human milk. For instance, in May 2018, Romer Labs
launched the  ELISA test  kit,  AgraQuant  Aflatoxin  M1 ELISA,  for  detection  of
aflatoxin M1, and to monitor and manage levels of alfatoxin in raw materials and
finished products.
The global  nutrition testing in women and children market  is  estimated to be
valued  at US$  2,487.6  Billion in  2018,  and  is  expected  to  witness  a  CAGR
of 9.3% during the forecast period (2018–2026).
High prevalence of nutritional deficiencies is expected to increase demand for
nutrition testing devices and hence, support the nutrition testing in women and
children market growth. For instance, according to data published by the Journal
of The Association of Physicians of India, in January 2018, Vitamin D deficiency
is commonly found in women, and 84% of pregnant women in North India were
diagnosed with hypovitaminosis D.
Furthermore, increasing focus on strategies such as acquisitions by key players
for  the  purpose  of  distributing  their  nutrition  testing  products,  is  expected  to
significantly drive the nutrition testing in women and children market growth. For
instance, in 2017, Miris AB renegotiated and signed a new distributor agreement
with China-based distributor, ByMed Electronic Technology, which covers all of
China, with a network of subcontractors in all provinces.
However,  lack  of  awareness  regarding  healthcare,  diet,  and  proper  nutrition
balance in emerging economies is a major factor which is expected to hinder the
global nutrition testing in women and children market growth over the forecast
period.  Low awareness  regarding  nutrition  testing  in  rural  areas  of  emerging
economies in Africa and Asia Pacific is expected to result  in slow adoption of
nutrition testing instruments and kits, and hinder the market growth.
Regional  segmentation  of  the  global  nutrition  testing  in  women  and  children
market  comprises North America,  Latin America,  Europe,  Asia Pacific,  Middle
East, and Africa.
North America is  expected to hold a  dominant  position in the global  nutrition
testing in women and children market, owing to factors such as higher health
awareness,  presence  of  major  players,  and  adoption  of  novel  products  and
devices in the region. For instance,  Thermo Fisher Scientific  Inc.,  EverlyWell,
Inc., Lactation Lab, and OmegaQuant, LLC are some U.S.-based companies that
offer various types of nutrition testing kits and instruments in the region.
Moreover, Europe is expected to witness significant growth in the global nutrition
testing in women and children market owing to high prevalence of  Vitamin D
deficiency.  For  instance,  according  to  data  published  by  the  British  Nutrition
Foundation, around 1 in every 5 people in the U.K. has low vitamin D levels.
Furthermore, Asia Pacific is projected to witness significant nutrition testing in
women and children market growth, owing to increasing presence of key players
in the region. Various players are entering this lucrative market by partnering with
local players. For instance, in July 2019, Miris HMA was installed at the milk bank
of KK Women’s and Children’s Hospital Singapore to provid e help for premature
or sick infants with the right composition of milk.
Key  players  operating  in  the  global  nutrition  testing  in  women  and  children
market include Miris AB, Thermo Fisher Scientific Inc., MyMilk Laboratories Ltd.,
EverlyWell,  Inc.,  DiaSorin  Group,  Trajan  Nutrition,  EKF  Diagnostics  Ltd.,
Lactation Lab, OmegaQuant, LLC, and Scope Electric.
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