How SunTec India Increased Conversions by 19% with 3D Product Rendering
                     Learn How 
SunTec India 
Improved 
Conversions by 
19% for a 
Leading Chinese 
FA cuasren stiutduy orne e Commerce 3D 
Rproedutcat miloederling and 
rendering services
The Client
A leading Chinese furniture company 
with over a decade of experience, 
specializing in both indoor and 
outdoor furniture across global 
markets.
The 
Requirements
The client required high-quality 
3D product images for their 
furniture catalog, including:
• 5 white background images per 
SKU from different angles
• 3 close-up shots for intricate 
details
• 2 lifestyle renders showcasing 
products in real-life environments
• 3 scale images with product 
dimensions using an average-
sized human reference
• Web-optimized 360-degree views 
for seamless user interaction on 
mobile and desktop
Project Challenges
• Strict specifications for camera 
angles, zoom levels, and 
perspective
• Complex lifestyle image 
creation with realistic lighting 
and environmental setup
• High-detail modeling and 
texturing are required for 
intricate close-up shots
• Managing multiple product 
batches with consistent quality 
across images
Our Solution
• 3D Modeling & Texturing: We used 
3ds Max, Maya, Blender, and 
Substance Painter to recreate realistic 
textures and materials for each 
product.
• 360-Degree Web Models: We 
optimized glTF Binary (GLB) files for 
seamless interaction, ensuring smooth 
loading and high-quality display on all 
devices.
• Lifestyle Image Creation: We 
created detailed 3D environments and 
settings for lifestyle images, ensuring 
realistic lighting, shadows, and 
materials to enhance visual appeal. 
Project 
Outcomes
25%
Increase in online product engagement
19%
25
% Boost in conversion rates within the first 3 
25 months
%
25 20%
% Reduction in product return rates
25
% 30%
Increase in average session duration on the 
website due to immersive 3D views and 
lifestyle images
Looking to Boost Your eCommerce 
Conversion Rates with 3D 
MConotadct eusl tiondagy a?t [email protected] to learn more about 
our 3D product modeling and photorealistic rendering services.
Read the complete case study here.
Phone Number
+15852830055 & 
+442035142601
Website URL
https://www.suntecindia.com/