What are the SEO Techniques for More Traffic?
                     Search Engine Optimization Techniques
Search engine optimization is one of the most trending and explored digital marketing methods
on the internet. However, it's also the most complex topic in the marketing realm. Moreover,
Google modifies its algorithms periodically to introduce new ranking features, prompting SEO
experts to update their knowledge with the new-fangled SEO techniques, helping you outshine
your customer's rivals online. Since visitors never look beyond the first page of Google SERPs,
discerning how to defeat these algorithm upgrades and stay at the top of search results is
imperative! We have enlisted the new search engine optimization techniques to acquaint you
with the latest updates! 
SEO Techniques!
● Enhance Your Website for Google Passage Ranking:
Passage ranking might be a new term to most of you, which was introduced by Google in
2020, referring to where specific sections on web pages get ranked alongside the entire
page. You might be wondering what's the significance of this. Well, it implies that Google
may extract portions from a website even if the page covers a distinctive topic from the
one displayed in SERP. Your  local SEO Houston expert might be aware of this novel
technique, helping in boosting the site's content on Google SERPs efficiently. 
For instance, you have written an article about social media marketing, entailing topics
like tools, strategy, analytics, and more. Even if you haven't optimized your page for the
term social media marketing tools, your page may rank since Google discovers a relevant
passage concerning social media marketing tools in your content!
● Understand the E.A.T Principle:
EAT stands for Experience, Authority, and Trustworthiness and is one of the oldest SEO
techniques  for  long-term success.  It's  fundamentally  a  gauge of  your  brand's  digital
footprint.  As you all  know, Google prioritizes renowned, brand-authentic,  and reliable
sites above unfamiliar sites. Consider the following instances to develop the authority,
integrity, and reputation of your brand:
● Ensure your clients submit positive feedback on reliable websites, including Yelp,
Amazon, or Google. 
● Acquire high-quality connections from your industry-related websites.
● Stay active and boost mentions on public forums.
● Leverage testimonials, case studies, reviews, and other types of social proof to
exhibit EAT on your website
● Develop Fresh Content:
While this may sound apparent, marketers might get engrossed in the specifics of their
on-page SEO and overlook creating new and high-quality content for searchers. If you
don't  deliver  fresh content  regularly,  it's  easy to  get  behind.  Publishing new content
allows you to optimize for SEO's current quality standards. Consider paying attention to
page names,  content  headers,  subheads,  image alt  text,  and unique keywords.  Seek
assistance  from  the  best  SEO  company  or  local  SEO  expert to  help  you  develop
compelling and unique content that complies with the prevailing quality standards. 
● Prioritize User Experience:
In SEO, every approach is inextricably linked to increasing user experience in some way.
Since it's the essence of SEO, in today's time, it's more vital than ever. However, along
with user experience, Google also examines bounce rate, stay duration, and click-through
rate. Thus, to rank your site high on SERPs, ensure the visitors click on your result, spend
a long time exploring your web pages, and remain there for at least 3 minutes. Evaluate
whether your website is  mobile-friendly,  easily  navigable,  loading speed,  interactivity
features, and content quality. Altering these areas may accelerate the visitor's spending
time on your website, increasing the ranking on Google SERPs. 
--Article Source --
https://dailybusinesspost.com/search-engine-optimization-techniques/