How Can Small Businesses Use SEO 
                     How Can Small Businesses Use 
SEO?
SEO for small businesses can be overwhelming 
and confusing, but crucial in building brand 
awareness and visibility for a successful small 
business. Search Engine Optimization (SEO) 
creates your presence in the online world with 
top search results. Interestingly, more than 
65% of American consumers research online 
before purchasing a product, testifying to the 
importance of SEO for small businesses. 
Keyword 
Research
Keyword research can make or break your 
growth strategy. Focusing on keywords 
relevant to your niche is a better strategy 
for small businesses because you can 
connect with a target audience. It is 
suggested to use less competitive 
keywords that your competitors haven’t 
used.
Business 
Listing
Creating a business listing boosts online visibility. 
Google My Business listing can drive search traffic 
for your business. Additionally, Google My 
Business listing tool helps search engines find 
accurate information about your company. To 
optimize your website for “near me” queries, 
Google My Business listings can deliver a 
promising result. 
Improving technical SEO prevents your 
rankings from a nosedive in the cutthroat 
competition. Working on creating strong 
Javascript.
You should work on the following:
• Duplicate 
content
• Outdated 
content
• Hreflang tags
• Canonical tags
• 404 pages
• 301 redirects
• Robots.txt files
Conclusion
Although staying afloat in the bottleneck 
competition can be challenging, employing the 
best strategies can help rank you better in the 
SERPs. Using these tips can help you improve 
your overall site experience. Moreover, improving 
page load speed can bring a massive difference in 
results. 
Thank you
SOURCE
SEO Tips for Small Business