Choosing the Best Colors for Your Business Logo - myheartcreative
                     Choosing the Best Colors 
 for Your Business Logo
Choosing Logo Colors
While colors for business logos vary, the two you see the most are blue and  
red. Of course, there is no reason to choose colors simply because your  
competitors have them. Starbucks has no trouble with its logo. Choosing logo  
colors may feel daunting. Fortunately, we have some information about colors  
that demonstrate the best colors for business logos in any industry.
Blue
Blue is a cold color because of its association with water 
 and air. It creates a sense of trust and dependability.  
Using the wrong shade of blue, however, may feel  
sterile, so choose wisely. Blue is common for industries  
that want to make people feel comfortable.
Red
One of our favorite colors, red is energizing and  
eye-catching. A warm color, people associate it with 
 strength and strong emotions. Food, tech, and auto 
 companies often choose red.
Green
Green is the color of nature and communicates  
serenity and health. Green is not an overly hot or  
cold color, which helps bring a sense of balance  
and harmony.
Yellow
The color of the sun, yellow is a bright, cheerful,  
and hopeful color. It is eye-catching and can  
stimulate creativity and energy.
Pink
Often associated with femininity, pink can be  
calming and provide feelings of inspiration, hope, or 
 fun, depending on the shade’s intensity.
Black
A black and white logo might seem boring, but it  
can have a substantial impact. This timeless look  
provides a feeling of sophistication and value.
Purple
While not the most common logo color, purple  
communicates sophistication, wisdom, and in  
specific shades, spirituality. Purple is another cold  
color, but it can inspire respect.
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Your logo is the most critical aspect of your brand, which is why we take the time to  
understand your organization and design each element to work for you. If you have  
any questions about l ogo design, w ebsite design, or any of our other services, 
please  reach out. We are more than happy to help you create a lasting brand.
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