The Competitive Advantages of Restaurant WiFi Solutions
                     The 
Competitive 
Advantages of 
Restaurant 
WiFi Solutions
Nanovise Inc.
There is no doubt that providing a free WiFi 
service can have competitive advantages. 
Research has shown restaurant WiFi solutions 
can bring restaurants to the attention of 
individuals who may not notice them 
otherwise. 
Remember the network search to check out 
the strength of competing WLANs? That is free 
advertising on mobile devices when diners are 
looking for somewhere with to eat with a WiFi 
service. 
53% of people say they are happy to sit alone 
in restaurants if WiFi is available.
Further surveys have shown a third of workers chose their lunchtime eating 
venues on the basis of whether a free WiFi service is available, four-in-ten 
consider access to a WiFi service when selecting their evening eating venues, 
and two-thirds “absolutely expect” a WiFi connection in fast-food restaurants. 
Significantly, one-in-ten respondents to one of the above surveys said they 
would leave a restaurant without ordering if they discovered there was no WiFi 
service provided.
However, simply providing a WiFi service is not always enough. Restaurant WiFi
 solutions attract customers, but they also attract security risks from web-borne 
threats. 
Restaurant WiFi solutions may be used by 
customers to access inappropriate online 
material they would not want to be seen 
accessing on their home computers, and 
they can also be used for illegal activity 
such as P2P file sharing. 
For these reasons – and several more – it 
is advisable to enhance your WiFi service 
with a web content filter.