The Evolution: CSR → CSV → CIV CSR (Corporate Social Responsibility): Often viewed as a "defensive" or philanthropic stance focused on reputation and complying with social/environmental norms. CSV (Creating Shared Value): Focuses on synergies between economic and social goals, where societal problems are solved to create business opportunities. CIV (Creating Integrated Value): A holistic methodology that integrates stakeholder expectations into core management systems. It seeks to break down organizational silos by aligning quality, safety, environment, and social issues into a single "Integrated Management System".