Uploaded on Sep 15, 2022
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Photo Booth Rentals for Conventions and Trade Shows
Photo Booth Rentals for Conventions and Trade Shows
The same type of photo booths you've seen at the mall can be used at trade shows and conventions.
Many party rental companies rent photo booths for use at weddings and other social events. But a
master marketer should realize that putting a free photo booth in your exhibit space is an excellent
way to increase your foot traffic, spark conversation with prospects, and generate general warm
fuzzy feelings about your brand. Further, if you know what to look for, a photo booth rental can
actually give you much more than that. Modern photo booths take advantage of technology to
spread your brand or message, and collect information from prospects. Some will even collect video
testimonials about your product.
Make sure any photo booth rental is capable of putting your message on the photo strips. Better
photo booths will even allow you to design a postcard with your branding all over it. In my opinion,
this is the way to go. People loose the swag given out at shows. Free pens get used up or lost. T-
shirts fade. But people generally keep photos forever. Imagine your message pinned to your
prospect's refrigerators for 10 years. Be sure to ask if the Photo and Video Booths Rentalcompany
charges extra for the design work.
Some photo booths will allow users to email themselves their photos. They simply enter their email
address and the booth sends them an email with your custom message along with the images
attached. Booths that do this are capable of storing the user's email addresses to use for your
marketing purposes later. It's great way to fill your lead list. Since you're giving them something for
free, there's no ill will about collecting the email address and using it. Just make sure you use a
professional email service like Constant Contact to allow users to un-subscribe if they wish.
The most advanced booths allow users post their photos to their Facebook accounts right from the
booth. If you are advertising at a trade show, imagine having your message show up in the Facebook
news feeds of professionals in your industry. People almost always have colleagues from their same
industry in their Facebook friends list. If they are doing something goofy in the picture, the picture
will spread even further as people hit the "Like" button.
If people at the convention have already used your product, why not collect some video testimonials
about it? A video capable booth will do this for you, as long as you have someone there to coach the
users through it. I recommend using specific questions to make it easier on them. For example
"when was the last time you used my product?" Or "how has my product changed the way you do
business?" Post the best videos to a YouTube channel, and embed them on your site. As an added
bonus, having a YouTube channel associated with your brand and web site will help your search
engine rankings. Google, in particular, loves a site with rich content like videos.
Contact us *
• Address - InstPhotos Building 2, Dubai Media City P.O. Box 72280, Dubai, UAE
• Email - [email protected]
• Phone number - +971 56 991 2 771
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