Jute the gilttery natural fiber
                     JUTE: THE 
GLITTERY 
NATURAL FIBRE
• JUTE, THE GOLDEN FIBRE THAT CAN BE SPUN INTO COARSE AND STRONG 
THREADS IS ONE OF THE STRONG AND DURABLE FABRICS. 
• JUTE CULTIVATION FOR TEXTILE APPLICATIONS HAS BEEN A PART OF 
INDIA’S AGRICULTURE PROFILE FOR AT LEAST 5,000 YEARS. THE FIRST 
EVIDENCE FOR MANUFACTURING THIS PLANT FIBRE DATES BACK TO 
AROUND 3000 BC.
•  IT IS ALSO POSSIBLE THAT THE INDUS VALLEY CIVILIZATION OR 
PREVIOUS SOCIETIES CULTIVATED JUTE FOR FIBRE PURPOSES BEFORE 
THIS ERA. 
• ALTHOUGH COTTON CULTIVATION WAS EQUALLY POPULAR IN INDIA, 
JUTE PLAYED A VITAL ROLE IN THE DEVELOPMENT OF INDIAN SOCIETY 
FOR MILLENNIA. 
• WITH MORE EMPHASIS GIVEN TO USING NATURAL FABRICS OWING TO THE 
NUMEROUS ADVANTAGES THEY HAVE OVER SYNTHETIC FABRICS, JUTE IS 
A MUCH SOUGHT-AFTER FABRIC FOR FASHIONABLE CLOTHES, HOME 
FURNISHING AND FASHION ACCESSORIES.
THE JOURNEY OF A PLANT FIBRE TO FABRIC
JUTE CULTIVATION
THE JUTE PLANT IS EASILY GROWN IN TROPICAL COUNTRIES. IT IS A 
RAIN-FED CROP.  JUTE IS ONE OF INDIA’S MAIN CASH CROPS. THE JUTE 
PLANT NEEDS ALLUVIAL SOIL AND STANDING WATER. THE MONSOON 
CLIMATE IS A SUITABLE CLIMATE FOR GROWING JUTE. OBTAINED FROM 
THE BARK OF THE JUTE PLANT, JUTE HAS A HIGH YIELD PER ACRE, AND 
LITTLE REQUIREMENT FOR PESTICIDES, AND FERTILIZERS.

JUTE FABRIC 
PRODUCTION
WHAT MAKES JUTE UNIQUE?
JUTE FIBERS HAVE VERSATILE PROPERTIES, MAKING THEM 
APPLICABLE IN VARIOUS INDUSTRIES.
o BIODEGRADABLE & COMPOSTABLE
o HIGH TENSILE STRENGTH 
o GOOD INSULATING PROPERTIES
o  LOW EXTENSIBILITY
o LUSTROUS
TYPES OF JUTE
• WHITE JUTE: IT IS LIGHTER IN COLOUR BUT LESS DURABLE.
• TOSSA JUTE: IT IS A HARDY CROP, YIELDING MORE FIBRES AND IS THE MAIN JUTE 
FIBRE PRODUCED.
• MESTA JUTE: IT IS A HYBRID OF WHITE AND TOSSA JUTE
• JUTE CUTTINGS: BY-PRODUCTS OF JUTE PRODUCTION
• INDIA IS THE WORLD’S LARGEST PRODUCER OF JUTE, PRODUCTION IS MOSTLY IN THE 
STATE OF WEST BENGAL. THERE ARE VARIOUS JUTE PROCESSING MILLS IN INDIA, MOST 
OF THEM LOCATED IN THE EASTERN REGION OF THE COUNTRY, EMPLOYING MILLIONS 
OF PEOPLE FROM FARM TO FIBRE PRODUCTION. THE INDIAN JUTE SECTOR HAS BEEN 
GROWING AND NOW OFFERS A DIVERSE RANGE OF LIFESTYLE CONSUMER GOODS, 
MAKING INDIA THE WORLD’S LARGEST JUTE CONSUMER.
• INDIA HAS TAKEN ADVANTAGE OF RECENT ADVANCEMENTS IN JUTE PRODUCTION TO 
BECOME THE WORLD’S LARGEST JUTE PRODUCER. OWING TO THESE MODERN 
MANUFACTURING TECHNIQUES, INDIA ALSO HAS A STRONGHOLD IN THE GLOBAL JUTE 
PRODUCTS MARKET.
• JUTE HAS A MYRIAD OF APPLICATIONS, IT IS USED EXTENSIVELY IN 
INDUSTRIES FOR PACKAGING, TEXTILES, HOME FURNISHINGS, AND 
FLOORINGS.
•  IT IS ALSO INCORPORATED ARTISTICALLY IN JEWELLERY AND 
ACCESSORIES.
• WITH NUMEROUS ADVANTAGES OVER SYNTHETIC FIBRES, JUTE 
PRODUCTS ARE DEFINITELY HERE TO STAY. MORE AND MORE 
MILLENNIALS ARE MAKING CONSCIOUS CHOICES AND OPTING FOR 
NATURAL FABRICS. 
• ALL THIS SOUNDS GOOD BUT WHERE CAN I FIND JUTE FABRICS AND 
WILL THEY BE EASILY ACCESSIBLE?
RESHAMANDI AND NATURAL FIBRES
 RESHAMANDI HAS CREATED AN ECOSYSTEM FOR ALL THINGS 
NATURAL FIBRES. APART FROM REVOLUTIONIZING THE SERICULTURE 
SECTOR, RESHAMANDI HAS DIVERSIFIED INTO OTHER NATURAL 
FIBRES. ALONG WITH COTTON, IT HAS ALSO ADDED JUTE INTO ITS 
NATURAL FIBRE PROFILE. WITH INNOVATIVE TECH INTERVENTIONS IN 
PLACE, RESHAMANDI IS ORGANISING THE UNORGANISED INDIAN 
NATURAL FIBRES SECTOR AND OPTIMISING THE PRODUCTION OF 
NATURAL FIBRES. 
NOT JUST OPTIMISING THE CULTIVATION OF NATURAL FIBRES LIKE 
COTTON, SILK AND JUTE, WITH END TO END MANAGEMENT OF THE 
SUPPLY CHAIN, IT IS DOING EVERYTHING IT CAN TO SUPPORT THE 
RELEVANT STAKEHOLDERS TO INCREASE THE PRODUCTION OF 
NATURAL FABRICS. ALL THESE EFFORTS OF RESHAMANDI WILL 
ULTIMATELY CULMINATE IN MAKING JUTE FABRICS AND PRODUCTS 
THAT HAVE SUCH GREAT ATTRIBUTES EASILY ACCESSIBLE TO THE 
COMMON MAN. RESHAMANDI IS NOT JUST BUILDING A DIGITAL 
ECOSYSTEM FOR NATURAL FABRICS AND CHAMPIONING ITS 
STAKEHOLDER IT IS ALSO PAVING A WAY FOR MILLENNIALS TO 
MAKE SUSTAINABLE LIFESTYLE CHOICES.
                  RESHAMANDI
Contact: +91 7338694594
Email: [email protected]