Why Instagram Business Account is Important in 2021
                     
VERY STRONG 
POPULARITY
As I said above, Instagram is so popular that it 
is now more interesting to develop you on it 
than on Twitter for example.
If the platform is used by millions of users 
every day, it is because it understands the 
needs and offers them exactly what users 
want.
It offers you all the features you need to 
communicate with users.
You can interact directly with your community 
to have closer contact and increase the 
notoriety of your company!
A VERY HIGH COMMITMENT
Social network users express themselves a lot. Whether 
it's a like, comment, or post, Instagram has the best 
engagement rate of all social networks!
Interacting with your audience and your followers is 
very easy. Since the engagement is very high, the 
marketing strategies are endowing more effective to 
expand them. That's when Social Media Marketing 
comes in handy.
Hashtags are very popular and allow you to generate 
user content, ideal for improving your credibility on the 
platform, and further increasing your engagement rate!
Finally, Instagram ads (Instagram ads) generate better 
engagement than Facebook ads (Facebook ads). This 
means more clicks therefore more traffic and more 
sales or requests for quotes!
A POWERFUL BRAND 
IMAGE
Instagram is a very visual platform that allows 
you to create real branding for your business.
Thanks in particular to the possibility 
of creating an original feed, with the example 
of Staples:
These are several publications that, put in an 
orderly manner, give a coherent rendering 
directly accessible on the account profile!
Engage your followers in your business with 
Instagram stories. This is another way to build 
a bond of trust with your community.
INDISPENSABLE MARKETING TOOLS
Instagram gives all professional profiles different tools and features to understand your 
audience and have a more precise vision of the scope of a decision made.
To access all this, the social network provides a very popular feature, Instagram SEO 
statistics for Social Media Marketing.
In just a few clicks, you can access a whole bunch of metrics related to your content, 
activity on your profile (visits, clicks to the site), and your audience (location, age, gender, 
etc.).
This tool is more important than it will allow you to create a persona of your community 
to adjust your SEO Instagram posts and target the right people.
The publication promotion tool that is integrated with Facebook Ads allows you to launch 
very powerful advertising campaigns throughout the Facebook Audience Network.
Other tools exist for you to develop your business on Instagram. In particular - only in the 
United States for the moment - to directly identify your products on your publications.
A HIGHLY DEVELOPED 
INFLUENCER MARKETING
Influencer marketing (or influencer marketing) is a new 
type of marketing that is very present on Instagram.
The principle is to contact influencers to promote your 
products or services. Several categories are depending 
on the audience.
There are thousands of them on the French-speaking 
market. Most are open to partnerships and have fully 
understood the challenge of this new marketing.
Smaller influencers are often underestimated by 
businesses, but they often ask for little and sometimes 
nothing.
Unlike the biggest influencers where you will need to 
have a larger budget.
To get all the benefits of Social Media 
marketing - PikDigital is one of the 
Social Media marketing agency 
Toronto. Contact Now,
PikDigital Pvt Ltd
Address: 190 sussexvale Dr, 
City: Brampton, ON
Zipcode: L6R 3R1
Email: [email protected]
Website:- www.pikdigital.ca
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