SEO Content Writing Strategy by Professional SEO's in Toronto
                     
Various stages of SEO content 
creation
•Keyword research: This step is important to make a note for your 
future content ideas. If you want to generate traffic through search, 
it's best to do keyword research before you write. In this way, you can 
focus on the keywords (semantic universe) for which a certain volume 
of research already exists. In other words, write for the topics people 
are looking for information about.
•Keyword Optimization: Find out where and how to use keywords in 
your content for maximum effect. There are strategic locations such as 
the  tag, H tags, hierarchical titles ...
• Organization and optimization of content: The content of your site 
should be organized logically. It's not only good for SEO, but it also 
helps your site visitors find other related content easily.
•Content Promotion: Enhance the perceptibility of new content that 
you create by sharing it on social media and adding links to your 
content.
Define your goals and 
target
First, determine your goal as a website or 
business. Are you looking to generate a sale 
through your website or spread knowledge? 
Let's take an example of SEO Content Strategy.
If you are primarily trying to generate product 
sales, then you should focus on engaging and 
informative pro product pages that are optimized 
for searches and conversions.
Your secondary objective is the production of SEO 
content for a blog useful to the Internet user that 
illustrates why, who, how, when to use your 
products/services, by linking them to these pages 
in a relevant way.
Create an editorial 
schedule
Once you have a clear idea of  who you are 
targeting and why you can start building 
an editorial schedule. An editorial schedule or 
calendar is a schedule that dictates when you will 
publish new content and the type of content. 
This will help you keep a regular pace, and 
prevent you from rushing to find a new subject at 
the last minute.
It will help you to get up to date on which 
keywords you have used and which are left to use 
in the next content.
Monitor your SEO content performance 
Regularly analyze your SEO content to see what is working and what is not. Keep in mind that SEO takes time to reflect your 
hard work, especially when you are starting because Google is unsure of the quality of your content and slowly tests 
everything you post. 
It can easily take six months from the time you start writing or optimizing your SEO content to see improvements in Google 
rankings. Also, keep update with Google algorithm updates. Google release every year big and small update which reflects 
your website.
I wait at least three months after publication before even considering that my content does not rank on the desired 
keywords. For this reason, I recommend checking the search performance of your optimized content about once a month 
after posting or reposting.
To measure the effectiveness of your SEO content, arm yourself with tools such as Google Analytics, Google Search Console. 
Consider the following few KPIs (Key Performance Indicators) to measure the success and engagement of your SEO content:
Number of page views
Visiting time
Number of inbound links
Comments 
Total social shares (Facebook, tweets, ...)
Conversion rate (which you can set in Google Analytics)
Performance analysis 
should have two 
objectives:
Study your successes so you can repeat these 
strategies - You should know better what strategy is best 
for your business. Look for models that work. Does your 
audience prefer infographics? Make more infographics! 
Adjust your editorial schedule so that you can spend 
more time and effort on the types of content that convert 
the most.
The important factor that helps to boost your visibility: 
-If you've tried optimizing content for a specific keyword, 
don't forget to use its semantics and TF-IDF, inner images, 
internal and external links. Because of this all-important 
element of your content strategy.
To get all the benefits of SEO Content Services 
- PikDigital is one of the best Digital Marketing 
agency Toronto. Contact Now,
PikDigital Pvt Ltd
Address: 190 sussexvale Dr, 
City: Brampton, ON
Zipcode: L6R 3R1
Email: [email protected]
Website:- www.pikdigital.ca
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