European contactless payment market is anticipated to grow at a CAGR 14.7% during the forecast period. European countries are considered to befertile grounds for contactless payments. Countries are providing a positive environment for various contactless platforms such as Apple Pay, Barclays Contactless Mobile, and others. For instance, as per UK Finance, a total of 38% of instore card payments are accounted as contactless payments in UK. Moreover, major economies of Europe such as Germany, France, Spain, and few others are moving rapidly towards digital payments which as a result are augmenting the integration of NFC-based payments in the region.