Cereal-based Snacks
                     Cereal-based Snacks Market industry analysis and detailed profiles of top key players
Market Overview
Cereal-based snack products are major source of healthy foods across the world. These products are
made from different types of grains such as wheat, maize, oats, rice, rye, barley, millet, quinoa, and 
sorghum. Cereal-based ready-to-eat snacks include cereal bars and energy bars, which are protein 
enriched, gluten-free, and sugar-free. The cereal-based products are major source of dietary 
nutrients, proteins and energy. In emerging economies, cereals are consumed with legumes and 
pulses, which significantly increases the ratio of protein intake and essential amino acid 
consumption.
The global cereal-based snacks market has witnessed significant growth in the recent past, owing to 
increasing awareness regarding fitness and healthy food. This is expected to fuel demand for cereal-
based snacks such as cereal bars, energy bars, cereal-based bakery products, and high-protein crisp 
and drive growth of the market over the forecast period.
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Market Dynamics
cereal-based snacks manufacturers are improving their products. For instance, the Kellogg’s 
launched a Special k Nourish Berries & Peaches Cereal with Probiotics product to address the 
demand for healthy foods among consumers.
Further, Growing demand for healthy and cereal-based savory snacks has led the manufacturers of 
cereal-based snacks to adopt new processes and ingredients. For instance, the cereal-based snacks 
manufacturers are improving their products in terms of quality of protein in maize, gums, and the 
use of water-based flavoring to replace large amount of oil added to snacks.
Market Taxonomy:
On the basis of product type, the global cereal-based snacks market is segmented into:
•Sweet Snacks
•Savory snacks
On the basis of distribution channel, the global cereal-based snacks market is segmented into:
•Supermarkets & Hypermarkets
•Retail Stores
•Wholesalers
•Online Channels
•Others
On the basis of claim, the global cereal-based snacks market is segmented into:
•Gluten-free
•Low-fat
•Sugar-free
•Others (No Added Preservatives)
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Key players operating in the global cereal-based snacks include General Mills, Inc., Kellogg 
Company, PepsiCo, Inc., Post Holdings, Nature Foods Company Quaker, Bob's Red Mill Natural 
Foods, Carman's Fine Foods, Mckee Foods, TreeHouse Foods, and The Jordans & Ryvita Company.
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