Automation Testing Market Is Likely to Register Double Digit CAGR During Forecast To 2028
                     The automation testing market is projected to grow at a CAGR of 18.50%, with estimated 
market size of USD 20.2 billion in 2021 to USD 55.9 billion by 2028. An increase in the use 
of this methodology, in addition to the agile development environment for quality assurance 
and testing, the digitalization of developing economies, the consumption of mobile-based 
applications, and the production of automobiles, among other significant factors, are all 
significantly boosting the market for automation testing. In addition, the future will provide 
new opportunities for the automation testing market due to the increased demand for mobile-
based apps, technical advancements, modernization of production techniques, and increased 
R&D activities. But among other things, the market's growth is being constrained by high 
implementation costs and the prevalence of manual testing, which will make the automated 
testing market even more difficult to succeed in. 
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Automation Testing Market Dynamics 
 
Drivers: Growing adoption of cloud-based automation testing tools 
 
One of the key factors driving the market for automation tools is the increasing acceptance of 
cloud-based automation technologies. Because cloud-based automation solutions are 
affordable, flexible, and scalable, SMEs and startups are adopting them in large numbers. In 
addition, the use of cloud-based automation testing tools is being greatly simplified by the 
integration of machine learning and artificial intelligence, which is also expected to support 
market growth throughout the forecast period. 
 
Restraints: Lack of initial investment 
 
The expansion of the automation testing market is expected to be significantly hindered by 
the lack of requisite skills in the development teams to manage the automation testing tools 
for defining the proper framework and scope of automation. In addition, the initial cost of the 
infrastructure, license fees, and operating expenses associated with maintaining the hardware 
are expected to limit market expansion. However, migrating to SaaS, IaaS, PaaS, and other 
cloud-based services is expected to mitigate the difficulty over the projection period. 
 
Opportunities: Increasing adoption of mobile and web-based applications 
  
The use of smartphones and the internet is now a necessary part of daily life. Software apps 
are one of the sectors in the mobile and web business that are growing the fastest. This 
market expansion is attributed to factors such as the low cost of smartphones, the abundance 
of web-based applications, the decline in data pricing, and the increased purchasing power of 
end users. End customers download programs based on treatment and rejection, two variables 
intimately related to the effectiveness of the application. 
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release/2022/11/16/2557346/0/en/Latest-Global-Automation-Testing-Market-Size-Share-
Worth-55-9-billion-by-2028-at-a-18-50-CAGR-Markets-N-Research-Industry-Analysis-
Outlook-Leaders-Players-Trends-Forecast-Segmentat.html 
 
The functional testing category is estimated to be the largest growth in the steam engine 
market during the forecast period 
 
The functional testing category dominated the market due to the widespread use of these tools 
for evaluating software's functional requirements. It is a form of dynamic testing in which test 
cases are automatically run to see whether various software functionalities comply with 
operational requirements. Big businesses largely dominated the market for functional 
automation testing. However, due to the boom in information technology startups, the 
functional testing market's SME segment is expected to develop at the fastest rate. 
 
Telecom & IT is estimated to be the largest growing market category during the 
forecast period 
 
The Telecom & IT segment is projected to grow the fastest during the forecast period. The 
industry's growth is attributable to increased demand for secure software testing services 
among IT and telecom businesses. These heavily incorporate automated software solutions 
into their web-based platforms, operations & maintenance platforms, and billing update 
systems. These platforms need an interface that is both highly secure and scalable, which will 
raise the market's demand for automated software testing services. Telecom companies 
strongly emphasize digital transformation by launching 5G services in emerging markets like 
South Africa, Brazil, Argentina, and India. 
 
The North American segment is estimated to be the largest growing market during the 
forecast period 
 
North America is the largest automation testing market and is projected to grow at the fastest 
rate during the forecast period due to an increase in the use of agile development 
environments for quality assurance and testing; more mobile app use increased digitization of 
developing economies and increased automobile production in these areas. The market 
demand can also be attributed to the growing adoption of smart consumer goods in the U.S., 
including laptops, smart TVs, and other smart home appliances. Because software, web 
applications, and operating systems (OS) are tightly interwoven with smart consumer 
electronics, there is a need for comprehensive software test automation. The region's need for 
test automation services will rise as these smart consumer electronics become more widely 
used. 
 
Key Market Players 
 
The automation testing market is dominated by a few global players and comprises several 
regional players. Some key manufacturers operating in the market are IBM, CA 
Technologies, Micro Focus, Capgemini, Microsoft, Tricentis, Smartbear, Parasoft, Cigniti 
Technologies, Ranorex, Testplant, Sauce Labs, Applitools, Afour Technologies, Invensis 
Technologies, QA Mentor, Testim.Io, Codoid, Mobisoft Infotech, Infostretch, Thinksys, 
Astegic, Cygnet Infotech, Qualitykiosk and Qasource. 
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