While regulations pertaining to sugar were relatively more accommodating in the past, at present, the scenario has taken a U-turn. Food regulations continue to scrutinize the sugar levels in different food products. For several years, edible flakes have received a lot of criticism due to the high amounts of sugar per serving in these products. Stakeholders in the edible flakes market have started to focus on curbing the sugar levels of their products due to stringent regulations, and growing consumer awareness regarding the ill effects of high sugar consumption.