Uploaded on Sep 24, 2020
The global location analytics market size is expected to reach USD 29.87 billion by 2026 according to a new study by Polaris Market Research
Location Analytics Market Size Worth $29.87 Billion By 2026 | CAGR: 15.8%
Location Analytics Market
Set to Exceed USD 29.87 billion by 2026| CAGR: 15.8%
“Location Analytics Market Share, Size, Trends, Industry
Analysis Report, By Component; By Solution (Geocoding and
Reverse Geocoding, Data Integration and ETL, Reporting
and Visualization, Thematic Mapping and Spatial Analysis);
By Location Type; By Application; By Verticals; By Regions,
Segment Forecast, 2020 - 2026”
Location Analytics Market Estimate & Forecast to 2026
The global location analytics market size is expected to reach USD 29.87 billion by 2026
according to a new study by Polaris Market Research.
In business sector, almost everything exists at a particular location and at a specific time. It
could be things such as products, raw materials, facilities, employees, customers, agents, or
events. Businesses can make more well-versed decisions by understanding how these
components relate to one another through location analytics. This can improve both
efficiency and effectiveness of the businesses. Furthermore, location analytics helps in
targeting and understanding customers and also helps in optimizing business processes.
The location analytics market is mainly driven by increasing usage and application of spatial
data and analytical tools in various industrial sectors. Furthermore, factors such as
increasing adoption of location-based applications and tools among users, growing necessity
for predictive analytics in several business applications, growing adoption and necessity of
innovative technologies, and increasing penetration of social media for customer
engagement are also driving the growth of the market across the globe. Moreover, location
analytics can considerably help the in making targeted decisions, aid in visualizing business
performance, and also help in lowering costs and mitigating risks in supply chain
management.
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Location Analytics Market Scope
By By Solution By By Application By Region
Component Location By Vertical
Type
Solutions Geocoding and • Indoor • Risk Management, Emergency Response • Retail North America (U.S.,
Services Reverse • Outdo Management • Manufacturing Canada)
Geocoding or • Customer Experience Management • Govt & Defense Europe (UK, France,
Data Integration • Remote Monitoring, Supply Chain Planning • Media & Italy, Germany)
And ETL and Optimization Entertainment Asia Pacific (China,
Reporting and • Sales and Marketing Optimization • Transportation Japan, India, South
Visualization • Predictive Assets Management • Energy & Utilities Korea)
Thematic • Inventory Management • Others Latin America
Mapping and • · Others (Brazil, Mexico)
Spatial Analysis MEA (GCC Countries,
Others Request for samp South Africa)
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Location Analytics Market Estimate & Forecast to 2026
North America and Europe take hold of more than half of overall market. As the retail
industry in these regions is experiencing a significant boom, and penetration of
smartphones and other advanced tools is high, there is rapid growth in adoption of
analytical business intelligence and geographic information systems technology. Likewise,
increasing focus on customer needs and customer satisfaction also plays a major role in
development of this market. Furthermore, large number of individual customers or
enterprises in Europe extensively use location-based mapping services, which has made this
region a R&D hub for the market.
Access Research Report On Location Analytics Market
In European countries, location analytics is largely used to conduct marketing campaigns
and customer management with an aim of business expansion. Furthermore, growing
smartphone industry, and increasing adoption of GPS tracking systems has also enhanced
the growth of location analytics in European countries. However, based on growing number
of smartphone and social media users, service providers and enhancement of networking
technologies, Asia-Pacific is expected to witness a fastest growth in the global market during
the forecast period. Huge population base, growing internet penetration has made this
region a popular area of expansion for established as well as emerging companies. This is
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largely contributing to the growth of the market in Asia-Pacific region.
Location Analytics Market Size – By Application
Speck to Analy
st
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About Us
Polaris Market Research is a global market research and consulting company. The company
specializes in providing exceptional market intelligence and in-depth business research services
for our clientele spread across different enterprises. We at Polaris are obliged to e present across
the industries of healthcare, technology, semi-conductors and chemicals among various other
industries present around the world.
We strive to provide our customers with updated information on innovative technologies, high
growth markets, emerging business environments and latest business-centric applications,
thereby helping them always to make informed decisions and leverage new opportunities. Adept
with a highly competent, experienced and extremely qualified team of experts comprising SMEs,
analysts and consultants, we at Polaris endeavor to deliver value-added business solutions to our
customers.
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