Uploaded on Apr 17, 2022
2 Key Updates To be Made Immediately To Your Ecommerce Website
2 Key Updates To be Made Immediately To Your
Ecommerce Website
Two years into pandemic, people are slowly learning to adapt to the new normal. However, while
restrictions have eased in different places, the risk of infection remains a concern to many. Thus, you
can expect users to continue browsing and shopping online to discover new products, find brands,
and make purchases. Given this, the specialists of a leading web design company in Reno believe it
is more important than ever to update your ecommerce website to provide a seamless experience
for customers.
In addition, with so much competition in the digital sphere today, you need to identify and resolve
gaps in your website right away to keep users interested. Of course, technology is always evolving,
so there will always be new things to do. However, the following are some of the most important
updates you need to make this year in terms of urgency. Ensure that you do not delay doing these to
make the most out of your gains for 2022.
1. Update security and payment systems
No doubt, you need to take additional steps to secure your website and protect it from potential
cyber attacks. It is more important than ever as more people are shopping online and entering
sensitive payment details that can easily go into the wrong hands.
Ecommerce data breaches can come in many forms - stolen information, password guessing,
phishing, and malware viruses. Regardless, you should have proper security measures against any of
these to keep away from expensive consequences.
The experts for web development services in Reno recommend the following crucial steps to pad up
the security in your ecommerce website:
Make use of industry-standard HTTPS for the entire website
Keep an eye on security at all times
Backup your website data on a regular basis
Bring security plug-ins into play, if applicable
Impose password requirements to help clients protect themselves
Do not save credit card data or other payment information of your customers
Did you know that back in 2019, cyber attacks cost businesses an average of $200,000? Beyond this,
they can even cost your reputation as users lose trust in your brand.
2. Improve UX gaps and issues
Now that users are more engrossed in the digital space, they have also turned out to be more critical
of the websites they visit. If you do not provide them with a smooth and seamless shopping
experience, they may leave without buying anything.
Given this, you should carry out an audit to identify UX gaps and issues on your website and fix them
accordingly. Before running tests, begin by looking at your analytics to find out where your website
is performing poorly. From here, you can determine which parts of the shoppers’ journey most users
drop off and focus on fixing these areas.
To guide you in your audit, the following are a few key areas to check in your UX:
Optimize the checkout section
Provide clear navigation
Make product search easy and optimized
Check for mobile-friendliness
Do you want to make changes in your ecommerce website? Stack Mode is a leading Reno NV web
design and development company that you can consider approaching!
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