Uploaded on Jan 7, 2021
All About Focusing On Voice Search Optimization
All About Focusing On Voice Search Optimization
We lived through the very beginnings of mobile SEO, where numerous individuals thought mobile
search behaviour would be totally different from desktop search behavior only to find that much of
it is the same. As per the experts of a leading SEO company in Reno, some inquiries are very similar
no matter they are spoken across the room to a Google Home or typed into a Google search bar.
There are some very good reasons to wish to voice search data. Optimizing for voice search
necessitates somewhat diverse strategies from the ones for traditional SEO, and having insight into
these queries could facilitate you offer an improved experience for the ones searching by voice.
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More visibility on featured snippets
A fascinating thing about Google Home is that when it responds to a query with information from
the web, it’ll quote the information source by speaking the website’s name, and it’ll often send a link
to the searcher’s Google Home app.
Presently, Google Assistant and Google Home read snippets from websites that are ranked in
“position zero” and have been granted a featured snippet. This is why more individuals than ever are
talking about how to optimize for featured snippets.
Comprehending voice search queries could facilitate us better understand the kinds of questions
that surface featured snippets. As marketers, we could then dedicate resources and time to offering
an ideal response for the most common featured snippets in hopes of getting promoted to position
zero.
This assists the experts for SEO services in Reno to drive credibility to brands when Google reads the
best response to the searcher, potentially driving traffic to the site from the Google Home app.
And this assists Google as they gain when featured snippets deliver the most preferred responses
and the searcher is contented with the results of Google Home. The better the service, the more
customers will use it – and potentially purchase more Google Home units or Android phones as they
believe the service is valuable.
If useless featured snippets are discovered as no one is making an effort to optimize for such
inquiries, or no featured snippets are discovered and the Google Home unit must make an apology
for not being proficient to assist with that question yet. Google potentially loses market share to
Amazon in the smart speaker race and Apple in the personal assistant battle.
So this one is a win-win, Google! You call for more valuable responses contending for position zero,
and we want to help. But initially, we want to make out what sorts of inquiries commonly trigger
featured snippets from voice search, and that’s why we need this data in Search Console today.
Yes, optimization can be done without knowing which queries are voice search queries, as we could
do mobile optimization without knowing which queries are mobile queries. Yet understanding the
shades of voice search will facilitate Google and professionals of Stack Mode, a reputed SEO agency
in Reno, do a better job of assisting searchers find precisely what they’re looking for when they are
asking for it through voice.
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