Benefits of Creating a Marketing Strategy Roadmap
                     Benefits of Creating a Marketing 
Strategy Roadmap
1. Accountability 
• Company leaders, teammates, and 
customers are counting through the plan.
• A strategy statement with the list of the 
strategic priorities for the business
2. Alignment
Use your roadmap to align different 
teams, portfolios, or areas of the 
business.
A timeline of the projects that need 
to occur to achieve the strategy.
3. Clarity 
By clarifying strategic goals 
and then linking work to that 
strategy.
The estimated cost and 
duration for each project.
4. Communication
Transparency is key. Share your 
plans to drive conversations with 
teammates.
An owner (manager) who will be 
accountable for each project.
5. Coordination
 A roadmap can help you track 
dependencies and identify bottlenecks to 
ensure that you deliver on time.
Secure buy-in from executives with a 
structured process. This also makes it 
easier to earn buy-in from business users.
You Need Marketing Strategy Roadmap Service??
If you are looking for roadmap service, 
Symbicore is a Winnipeg-based full-
service digital marketing partner 
serving marketing strategy roadmap, 
integrated managed marketing services, 
omnichannel strategy globally! Call us 
at (204) 808-8070.
Contact Us:
Do you have any questions?
[email protected]
204-808-8070
https://symbicore.com/