Google Ads Great For Churches


Topchurchonline

Uploaded on Dec 22, 2020

Category Business
Category Business

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Google Ads Great For Churches

Google Ads - Great For Churches Google Ads is a free service offered by Google to publishers. Considering how much Google gets used by searchers, its worth has grown by leaps and bounds. Google receives over 62,000 searches per second, making it one of the biggest places for churches to offer these services. Google is huge search volumes include searches from locals looking for assistance in a church and possibly those of visitors looking for a church like yours. Google has been an invaluable tool for websites, businesses and even for individuals. Google ads for churches are not a new idea. They have long targeted ads based on keywords, geographic areas, and types of services or products available. This was especially useful when advertising on television, where contextual advertising allowed advertisers to be seen when viewers were searching. These ads worked particularly well in churches with large and enthusiastic following. Now, the concept of targeting ads based on geographic location or keywords is relatively new. But, the benefits are clear. More churches are using Google Ads to advertise and receive free advertisement. Google Ads program manager Jennifer Brown explained that since the start of the Ads program in May 2020, churches have seen a tenfold increase in website traffic and revenues. Google Ads program statistics show that ads generated through Google Ads account for about twenty-five percent of all page views for websites related to the ministry. There are many benefits to advertising through Google Ads. Cost per click is much lower than traditional forms of internet advertising, such as newspaper ads. The results are immediate, and users are directed to the advertisers directly. Google Ads are targeted and have been proven to increase conversions. Google Ads can be enhanced with targeted text-based ads, such as church bulletins. With targeted ads, church web sites are guaranteed to receive increased web site traffic for key terms. A key benefit to this strategy is that it's possible to reach a targeted audience. It is important to note that church web sites receiving traffic from Google Ads don't necessarily need to have a very large online membership. The number of daily visitors to a church is not critical to Google Ads, because traffic from these ads is driven by searchers who are actively searching for what the church provides. So, a small church with ten members can receive ten thousand hits from targeted Google Ads. Google Ads advertising is a great way to generate money from a church. It's free, effective and allows churches to reach thousands of people looking specifically for the message provided by a particular pastor, minister, church group or organization. Google Ads are even better because they are targeted ads that are designed specifically to match searches people are performing. For example, people searching for "apologies" will be shown ads about apologies from a particular person. People searching for "how to get rid of a bad reputation" will show advertisements about how to get rid of a bad reputation quickly. Church web sites can maximize the use of ads by creating a relevant ad format for each keyword.