Malaysian B2B marketplace- Here is how they are Booming Worldwide.
                     Malaysian B2B Marketplace- Here is 
how they are Booming Worldwide
As technology has advanced, the internet has been replicating the offline market to the online market. And
it is no secret that Malaysia has experienced remarkable growth in the b2b e-commerce sector over the
past  few years. Malaysia  fastest  growing b2b marketplace maintains  the b2b supply  chain through e-
commerce and the traditional market as well.
What is Business Directory?
A few decades ago, the business directory used to remind us about yellow pages. Now, as technology is on
the rise, people use search engines to search for business directories. Now Business Directory refers to a
website that displays business information into lists. It categorizes business by size, niche, address, and
activity.
Along with that, the modern online business directory also includes videos, photos, and URLs. Like any
other  directory,  the Malaysia  business  directory currently  has  millions  of  monthly  active  searchers.  In
addition to the premium option, they also offer complimentary listing.
Types of B2B Marketplace in Malaysia
The b2b marketplace is a platform that connects various businesses for the replenishment of the supply
chain.  This  web  place  helps  sellers  offer  their  products  and  services.  Unlike  b2c  websites,  these
marketplaces target other companies. Based on the type of business, the b2b marketplace is divided into
types:
 Horizontal b2b Marketplace- horizontal b2b marketplace facilitates the demand of a wider range of
customers in different sectors. They bring together businesses of different segments. In a nutshell, a
horizontal b2b marketplace can be defined as a one-stop-shop. Marketplaces including, Business
directory Malaysia lists various categories of products at a particular place.
 Vertical b2b Marketplace – the vertical b2b marketplace in Malaysia caters to a specific audience.
As  it  focuses  on  a  particular  niche,  it  gets  buyers  of  common needs.  Businesses give  a  strong
customer experience.
 
The Malaysia business directory is also classified into several forms based on the business model they use.
 The Hybrid Marketplace- It is a marketplace that offers more than one marketplace. Hence it is a
complex network. This marketplace involves both, c2c b2c and b2b elements in a single platform.
As it offers more than one model, hence the name came hybrid marketplace.
 The product-based b2b marketplace- As the name suggests, the product-based b2b marketplace
supplies physical products to businesses. This particular place is known for its high overhead cost
and investments.
 The service-based b2b marketplace- On the other hand, the service-based marketplace offers help
in fixing their difficulties. For example, a human resource supplier company may help a construction
company by providing technicians, laborers, and engineers.
 
What B2B Business models does Malaysia follow?
We all know that b2b e-commerce is a complex thing, and thus similar is its models. As the businesses now
have  more  online  presence,  the Malaysia  business  directory has  set  up  a  perfect  example  for  many
aspirant e-commerce starters. Let’s find out the models that have made the Malaysian market so efficient.
 Intermediary-oriented model- this model allows the seller and buyers to connect and transact with
each other. The owner of this marketplace maintains a log of sellers and buyers. The goal behind is
to earn profit.
 Buyer-oriented Model- as the name says, this model revolves around the demand of buyers. The
buyer businesses have to build an online portal to get quotations from seller businesses. Then after
careful analysis, the buyers can choose their seller. That is how it diminishes administrative costs.
Apart from bringing the sellers and buyers together, it also helps the businesses to expand their
network.
 Supplier-oriented  model-  The  supplier  business  sets  up  a  marketplace.  The business  directory
Malaysia gets more benefits from this specific business model. The supplier businesses have the
prerogative to fix their prices based on the demands of the customers. The suppliers are easily
searchable in this marketplace.