LATAM Party Supplies Market is Expected to Reach $2.9 billion by 2032-Allied Market Research
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LATAM Party Supplies Market
According to a new report published by Allied Market Research, titled, “
LATAM Party Supplies Market by Product type, Application, Distribution Channel, 
and Country: Opportunity Analysis and Industry Forecast, 2022–2031,”      
The LATAM party supplies market size was valued at $1,258.7 million in 2022 and is 
projected to reach $2,910.7 million by 2032, registering a CAGR of 8.8% from 2023 to 
2032.
Party supplies are materials that are required for a party or event. They include various 
decorative materials such as balloons, games, pinatas, tableware, banners, and others. 
The party supplies market is experiencing exponential growth due to emerging fashion 
and trends. There has been a lot of innovation and utilization of party supplies as 
accessories, wherein the items are designed according to the occasion. The leading 
brands produce supplies for occasions such as birthdays, graduations, anniversaries, 
Christmas, Halloween, and others. In addition, expansion of distribution channels, such 
as online stores, supermarkets, hypermarkets, specialized store, and others, has made 
these party supplies become easily available to customers, thereby contributing to the 
LATAM party supplies market demand.
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LATAM Party Supplies Market
The LATAM party supplies market is segmented into product type, application, 
distribution channel, and region. By product type, the market is classified into 
balloons, banners, pinatas, games, tableware/disposables, home decor, take away 
gifts, candles, gift wrap and others. Based on application, the market is divided into 
commercial use and domestic use. Based on distribution channel, the market is divided 
into supermarket/hypermarket, convenience stores, specialized stores, e-commerce, 
others. Country wise, the market is analyzed across Mexico, Chile, Brazil, Colombia, 
Peru, and Rest of LATAM.
By product type, the home decor segment accounted for more than 14.0% of the 
market share in 2022, in terms of revenue. Home decor is one of the key decorative 
elements in parties and events. It is used for decoration purposes to make the space 
aesthetically pleasing. In addition, it has become the highlight of events and parties. 
Moreover, commercial end-users look for innovative lights and decorative items to 
make their parties & events more attractive & pleasing. This, in turn, fuels the growth 
of the LATAM party supplies industry.
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LATAM Party Supplies Market
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Frontrunners in the industry-
• Balões São Roque, 
• Festas e Fantasias, 
• Sempertex De Colombia SAS, 
• Grupo Junco, 
• Regina Indústria e Comércio SA, 
• Big Surprise, 
• Globos Payaso, 
• Tilly of Guatemala S.A., 
• Festcolor.
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LATAM Party Supplies Market
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Key findings of the study 
•By product type, the candles segment is projected to witness the highest CAGR of 
9.8%, in revenue terms, during the forecast period.
•By application, the commercial use segment is projected to witness the highest CAGR 
of 8.8%, in revenue terms, during the forecast period.
•By distribution channel, the e-commerce segment is anticipated to witness the 
highest growth rate, registering a CAGR of 9.5% from 2023 to 2032.
•By country, Peru is projected to witness the highest CAGR of 9.5%, in revenue terms, 
during the forecast period.
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LATAM Party Supplies Market
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LATAM Party Supplies Market
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